WordPress Website Developer

Hassi Properties; Dubai; On-site; AED 201,000 - 357,000; Full time

Benefits offered by this job

Visa assistance

Medical insurance

Performance-based bonus

Job summary

Hassi Properties is rebuilding its digital presence with a high-performance multilingual WordPress platform. You will lead full-cycle development, migrate listings, and deploy a go-live with zero downtime. The role emphasizes performance, data integrity, and internationalisation for a global investor audience.

The ideal candidate has strong WordPress/custom theme and plugin experience, plus migration and multilingual setup skills, and is comfortable working on a cutting-edge real estate platform.

Qualifications

• Strong experience in WordPress (custom theme/plugin development).
• Proven experience in website migration projects.
• Proficiency in PHP, JavaScript, HTML/CSS.
• Experience with multilingual setups (WPML/Polylang or similar).
• Strong understanding of technical SEO and website performance optimization.

Responsibilities

• Build a custom high-performance WordPress website (SEO-first).
• Migrate existing property listings to the new site without data loss.
• Implement multilingual framework and geo-based personalization for regional content.
• Ensure correct URL mappings, redirects, and data structures for SEO.
• Optimize Core Web Vitals and overall site performance; setup caching/CDN.

Skills

WordPress

PHP

JavaScript

HTML/CSS

Multilingual setups

Data migration

SEO

Performance optimization

CDN caching

Go-live planning

Tools

Houzez

WPML/Polylang

Gravity Forms

Zoho CRM

Job description

About Us

Hassi Properties is a Dubai-based real estate investment consultancy specialising in connecting international investors with high-quality opportunities across the UAE. We work with leading developers including Emaar DAMAC Sobha and Ellington delivering a strategic data-driven approach to property investment.

As part of our next phase of growth we are rebuilding our digital presence into a high-performance multilingual conversion-focused platform for global investors.

Role Overview

We are seeking an experienced WordPress Website Developer to lead the full-cycle development of our new website from architecture and build through to migration of existing property listings and final deployment (go-live).

This role requires a strong focus on performance scalability data integrity and seamless transition from the current website.

Key Responsibilities

Website Development

• Build a custom high-performance WordPress website (lightweight scalable SEO-first)
  
• Develop a modern premium UI/UX aligned with an international investment audience
  
• Implement mobile-first responsive design
  

Multilingual & Internationalisation

• Implement a multilingual framework (English Arabic initially scalable further)
  
• Enable geo-based personalisation (currency messaging region-specific content)
  

Property Listings Migration

• Audit existing website structure and data (properties images metadata)
  
• Migrate all existing property listings to the new website without data loss
  
• Clean restructure and optimise listing data for:
  
  • SEO
    
  • Performance
    
  • User experience
    
• Ensure correct mapping of:
  
  • URLs (301 redirects where needed)
    
  • Property metadata (price size bedrooms etc.)
    
  • Media assets (images galleries)
    

Integrations

• Integrate with:
  
  • CRM systems (e.g. Zoho CRM)
    
  • Lead capture tools (e.g. Gravity Forms or alternatives)
    
  • Property data feeds (Houzez or custom API integrations)
    

Performance & SEO

• Optimise for Core Web Vitals and achieve high PageSpeed scores (90 target)
  
• Implement technical SEO best practices (schema indexing structure)
  
• Set up caching CDN and asset optimisation
  

Testing & Go-Live

• Conduct full QA testing (performance responsiveness functionality)
  
• Manage staging production deployment
  
• Ensure a smooth go-live with zero downtime or data issues
  
• Monitor and resolve post-launch issues
  

Requirements

Required Skills & Experience

• Strong experience in WordPress (custom theme/plugin development)
  
• Proven experience in website migration projects
  
• Proficiency in:
  
  • PHP
    
  • JavaScript
    
  • HTML/CSS
    
• Experience with multilingual setups (WPML Polylang or similar)
  
• Strong understanding of:
  
  • Technical SEO
    
  • Website performance optimisation
    
• Experience with data migration URL mapping and redirects
  
• Experience with CDN caching and hosting environments
  

Preferred / Bonus Skills

• Experience with real estate/property websites
  
• Familiarity with Houzez or similar property systems
  
• Experience with multi-currency and geo-targeting
  
• Understanding of international investor audiences (UK US GCC)
  
• Experience with headless WordPress or modern frontend frameworks
  

What Were Looking For

• A developer who understands that migration is as critical as development
  
• Strong attention to detail especially with data integrity and SEO preservation
  
• Ability to deliver a fast clean scalable product
  
• Someone who takes ownership from build migration launch
  

What Youll Deliver

• A fully rebuilt high-performance Hassi Properties website
  
• Successfully migrated property listings and content
  
• A seamless go-live with no disruption to existing traffic or leads
  
• A scalable platform ready for global marketing campaigns
  

Benefits

• Competitive salary
  
• Performance-based bonus
  
• Visa and medical insurance

Required Skills:

Required Skills & Experience Strong experience in WordPress (custom theme/plugin development) Proven experience in website migration projects Proficiency in: PHP JavaScript HTML/CSS Experience with multilingual setups (WPML Polylang or similar) Strong understanding of: Technical SEO Website performance optimisation Experience with data migration URL mapping and redirects Experience with CDN caching and hosting environments Preferred / Bonus Skills Experience with real estate/property websites Familiarity with Houzez or similar property systems Experience with multi-currency and geo-targeting Understanding of international investor audiences (UK US GCC) Experience with headless WordPress or modern frontend frameworks What Were Looking For A developer who understands that migration is as critical as development Strong attention to detail especially with data integrity and SEO preservation Ability to deliver a fast clean scalable product Someone who takes ownership from build migration launch What Youll Deliver A fully rebuilt high-performance Hassi Properties website Successfully migrated property listings and content A seamless go-live with no disruption to existing traffic or leads A scalable platform ready for global marketing campaigns