Visual Merchandiser - Retail Store Displays

GMG Gulf; Dubai; On-site; AED 60,000 - 100,000; Full time

Job summary

GMG Gulf in Dubai, United Arab Emirates, is seeking a Visual Merchandiser to craft and maintain attractive in-store displays that align with brand identity and boost sales. You will style mannequins, arrange merchandise, and implement seasonal guidelines across stores.

The role requires creativity, strong commercial awareness, and 1-3 years of experience in retail visual merchandising. On-site work with close collaboration with store teams and marketing.

Qualifications

• High school diploma or equivalent qualification.
• 1-3 years of relevant professional experience.
• Knowledge of retail products, brand presentation, and merchandise displays.
• Strong interpersonal and communication skills.
• Customer service orientation.
• Creativity and attention to visual detail.

Responsibilities

• Implement mannequin styling according to visual presentation directives, brand guidelines, and current fashion trends.
• Create attractive mannequin arrangements that demonstrate creativity, product detailing, and appropriate styling.
• Interpret seasonal visual presentation guidelines and adapt them to individual store layouts.
• Design and maintain wall displays, merchandise tables, and other in-store presentation areas.
• Ensure visual displays communicate the intended brand identity and support a consistent shopping experience.
• Maintain awareness of key product collections, best-selling merchandise, and seasonal presentation priorities.
• Make visual merchandising decisions based on product performance, department requirements, and commercial considerations.
• Implement seasonal visual merchandising updates according to approved presentation schedules.
• Coordinate the placement of promotional materials, wardrobe imagery, and product benefit signage.
• Support marketing activities by checking that visual updates are completed within required timelines.
• Execute promotional campaigns and store events in coordination with relevant agencies.
• Ensure campaign materials are installed and presented according to established guidelines.

Skills

Retail visual merchandising

Mannequin styling

Window display arrangement

Wall and table displays

Brand identity

Customer service orientation

Creativity

Education

High school diploma or equivalent

Job description

Visual Merchandiser - Retail Store Displays

Location: Dubai, United Arab Emirates

Industry: Retail

Function: Visual-Display Merchandising

Experience: 1-3 years of relevant experience

Job Type: Full Time

Work Arrangement: On-site

Position Overview: GMG is seeking a Visual Merchandiser in Dubai, United Arab Emirates, to create and maintain attractive retail displays that reflect brand identity, improve product presentation, and support store sales performance. The role involves implementing seasonal visual presentation guidelines, styling mannequins, arranging merchandise displays, and coordinating marketing campaigns within the store environment. The successful candidate will combine creativity with commercial awareness to ensure that visual presentations highlight important products, best-selling collections, and seasonal trends. Working closely with store management, brand teams, and marketing personnel, the Visual Merchandiser will help maintain consistent presentation standards while adapting visual concepts to individual store requirements.

Job Details

Country: United Arab Emirates

City: Dubai

Industry: Retail

Function: Visual-Display Merchandising

Salary: Not disclosed

Gender: No Preference

Candidate Nationality: Not specified

Job Type: Full Time

Work Arrangement: On-site

Core Responsibilities

• Implement mannequin styling according to visual presentation directives, brand guidelines, and current fashion trends.
• Create attractive mannequin arrangements that demonstrate creativity, product detailing, and appropriate styling.
• Interpret seasonal visual presentation guidelines and adapt them to individual store layouts.
• Design and maintain wall displays, merchandise tables, and other in-store presentation areas.
• Ensure visual displays communicate the intended brand identity and support a consistent shopping experience.
• Maintain awareness of key product collections, best-selling merchandise, and seasonal presentation priorities.
• Make visual merchandising decisions based on product performance, department requirements, and commercial considerations.

Seasonal Campaigns and Marketing Displays

• Implement seasonal visual merchandising updates according to approved presentation schedules.
• Coordinate the placement of promotional materials, wardrobe imagery, and product benefit signage.
• Support marketing activities by checking that visual updates are completed within required timelines.
• Execute promotional campaigns and store events in coordination with relevant agencies.
• Ensure campaign materials are installed and presented according to established guidelines.
• Review visual activities and identify any issues affecting campaign presentation or execution.

Visual Merchandising Materials and Inventory

• Manage point-of-purchase (POP) materials, mannequins, display props, and related presentation equipment.
• Maintain proper identification, storage, handling, and return procedures for visual merchandising materials.
• Coordinate requests for display equipment and campaign-related materials.
• Ensure mannequins and promotional materials are maintained appropriately before and after campaigns.
• Support back-of-house organisation to ensure visual materials are available when needed on the sales floor.
• Monitor visual merchandising costs, props, and marketing cart requirements within assigned responsibilities.

Visual Standards and Reporting

• Apply established visual merchandising processes and procedures across assigned store activities.
• Maintain accurate visual records of store presentation updates and completed campaigns.
• Contribute to photographic reports documenting visual merchandising activities.
• Work with Assistant Visual Merchandisers (AVMs) to prepare presentation reports.
• Provide feedback to the reporting manager and local suppliers regarding the quality and suitability of visual materials.
• Identify presentation issues and recommend practical improvements to store visual standards.

Collaboration and Operational Support

The Visual Merchandiser works with several store and business functions to ensure visual activities support commercial priorities.

• Coordinate with the Area Manager and Store Manager regarding visual presentation requirements.
• Collaborate with Brand and Category Management teams to understand product priorities and seasonal collections.
• Work with Marketing teams to implement promotional activities and visual campaigns.
• Communicate operational concerns and presentation requirements to relevant stakeholders.
• Adapt visual merchandising activities to changing store priorities and campaign requirements.

Self-Management and Performance

• Establish annual performance objectives in consultation with the reporting manager.
• Take responsibility for completing assigned visual merchandising activities and meeting agreed targets.
• Identify professional development needs and discuss learning opportunities with management.
• Maintain accountability for individual performance and the quality of completed work.
• Adapt to new visual merchandising tools, procedures, and operational requirements.
• Identify routine workflow problems and recommend practical improvements.
• Make timely decisions within assigned responsibilities.
• Contribute positively to team objectives through effective communication and cooperation.

Qualifications and Experience

• High school diploma or equivalent qualification.
• 1-3 years of relevant professional experience.
• Knowledge of retail products, brand presentation, and merchandise displays.
• Strong interpersonal and communication skills.
• Customer service orientation.
• Creativity and attention to visual detail.

Relevant Skills and Competencies

• Retail visual merchandising
• Mannequin styling and product presentation
• Window display arrangement
• Wall and table merchandise displays
• Seasonal visual presentation guidelines
• Brand identity and store presentation
• Point-of-purchase material management
• Promotional signage and wardrobe imagery
• Retail campaign implementation
• Visual merchandising reporting
• Product and seasonal collection knowledge
• Commercial awareness and merchandise performance
• Display prop handling and storage
• Coordination with marketing and store management
• Creative problem-solving
• Visual attention to detail

Candidate Profile

GMG is looking for a creative and detail-oriented individual who understands how effective merchandise presentation contributes to the retail shopping experience. The successful candidate should be comfortable following brand presentation guidelines while applying creativity to mannequin styling, product arrangements, and seasonal displays. An understanding of product trends, store priorities, and customer expectations will support effective visual merchandising decisions. The role also requires good organisational skills, adaptability, and the ability to coordinate with store management and marketing teams to complete visual activities on schedule.

About the Company

GMG is a global well-being company involved in retailing, distributing, and manufacturing a portfolio of international and home-grown brands across sports, food, health, and consumer goods. Owned and managed by the Baker family, GMG operates through four principal business verticals: GMG Sports, GMG Food, GMG Health, and GMG Consumer Goods. The company has operations across the Middle East, North Africa, and Asia and has introduced more than 120 brands into its markets. Its retail activities include established international brands and consumer-focused product categories.