Overview
UAEN Assistant Store Manager | Watsons | Nad AlSheba Mall
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The Assistant Store Manager (ASM) is responsible for assisting the store manager in planning, controlling, and directing the store team to achieve the highest level of customer service standards and in-store execution to deliver sustainable sales and profitable targets. ASM requires strong communication and interpersonal abilities to inspire exemplary customer service and analyze sales data to meet business targets.
What You Will Do
- Leads, evaluates, and guides sales performance at store level, suggesting strategies to meet sales targets.
- Facilitates monthly category sales meetings, updating staff on performance and suggesting improvement plans.
- Executes strategies, ensuring full program implementation for exclusive products to meet sales goals, providing feedback on promotional effectiveness.
- Initiates expense optimization plans and recommends measures to control store expenses.
- Maintains shrinkage below tolerance levels by monitoring retail standards daily.
- Compliance (store level) : Drives, monitors and reviews sales performance and recommends action plans to deliver agreed sales budget performance.
- Oversees display implementation and timely restocking, ensuring availability.
- Manages accurate inventory adjustments (GAP, Cycle Counts), adhering to service standards.
- Ensures customer satisfaction surpasses expectations, handling queries and complaints professionally.
- Promotes loyalty programs, driving transaction participation.
- Implements selling techniques to achieve conversion rates, communicates promotions regularly.
- Validates proper execution of promotional activities and store initiatives.
- Supports store manager with ensuring policies, brand standards, grooming guidelines and internal control procedures are communicated and implemented as per SOP.
- Assists with demonstrating strong analytical skills and understanding of the system and reporting.
- Supports store manager with monitoring controllable expenses, loss prevention, asset protection and risk management and is accountable for inventory management.
- Liaises with mall management and handles store documentation (daily reports, banking, refunds, exchanges, etc.).
- Cashiering duties.
- Assists with planning and monitoring Personal Development Plans and in-role development interventions.
- Reviews and discusses performance appraisals and personal plans of direct reports.
- Implements action plans for employee engagement.
What You Will Need
- Min 2+ years of experience in retail and team management in the beauty sector.
- Good knowledge of the beauty industry and trends; retail operational skills (stock, VM, systems, cash, etc.).
- Customer service and results oriented.
- Excellent relationship skills.
- Integrity and trust; ability to deal with ambiguity.
- Proactive with good team spirit and able to take initiative.