Territory Marketing Manager (META)

Delinea; Dubai; On-site; USD 60,000 - 110,000; Full time

Job summary

An established industry player is seeking a Territory Marketing Manager to spearhead marketing strategies in the META region. This dynamic role involves collaborating with sales and channel teams to enhance brand awareness and generate leads. The ideal candidate will possess extensive experience in growth marketing, demand generation, and channel marketing within the IT sector, particularly cybersecurity. Join a passionate team dedicated to making the world a safer place, where your innovative ideas will drive impactful marketing initiatives and contribute to significant business growth.

Benefits

Competitive Salaries

Equity and Bonus Program

Medical, Dental, and Vision Insurance

Pension/Retirement Matching

Generous Discretionary Time Off

Paid Company Holidays

Paid Leave for New Birth, Adoption, or Foster Care

Qualifications

• 7 years of marketing experience with 3 years in management roles.
• Strong ability to define and execute local marketing strategies.

Responsibilities

• Define and execute regional marketing plans to drive new business acquisition.
• Manage the regional marketing budget and optimize marketing programs.

Skills

Growth Marketing

Demand Generation

Channel Marketing

Marketing Communications

Campaign Management

Budget Management

Presentation Skills

Organizational Skills

Problem Solving

Education

Bachelor's Degree in Marketing

Tools

Salesforce

HubSpot

Job description

About Delinea:
Delinea is a pioneer in securing identities through centralized authorization making organizations more secure by seamlessly governing their interactions across the modern enterprise. Delinea allows organizations to apply context and intelligence throughout the identity lifecycle across cloud and traditional infrastructure data and SaaS applications to eliminate identity-related threats. With intelligent authorization, Delinea provides the only platform that enables you to discover all identities, assign appropriate access levels, detect irregularities, and immediately respond to identity threats in real-time. Delinea accelerates your team's adoption by deploying in weeks, not months, and makes them more productive by requiring 90% fewer resources to manage than the nearest competitor. With a guaranteed 99.99% uptime, the Delinea Platform is the most reliable identity security solution available. Learn more about Delinea on Delinea, LinkedIn, X, and YouTube.

Join our passionate global team at Delinea and help us make the world a safer and more secure place. Our success is driven by world-class product leadership, outstanding engineers, and strategic investment from TPG. We value diversity, innovation, and a culture of respect and fairness. If you're ready to push boundaries and challenge the status quo in security, we want to hear from you.

Apply today to help us achieve our mission.

About the role

The Delinea team is looking for an experienced and highly motivated Territory Marketing Manager to develop and execute our marketing strategy and vision in our key growth market of META.

The Territory Marketing Manager will report to the Marketing Director EMEA and collaborate closely with other team members in our global marketing team and the VP Global Growth Marketing. They will also manage the activities of the Marketing Coordinator assigned to their region. Their key stakeholders are in the sales, sales development, and channel functions of our business and the VADs and VARs in our channel distribution. Their focus is on designing, leading, and delivering our regional marketing strategy to achieve brand awareness, lead opportunity, and sales pipeline creation goals.

We are looking for a dynamic marketing professional with experience in growth marketing, demand generation, channel marketing, and marketing communications in the IT industry; cybersecurity is a huge plus.

They are resourceful, creative, and proactive with a proven ability to take responsibility, solve problems, and contribute. They can work independently but are also a great team player. They have sharp strategic marketing skills combined with the willingness and ability to tactically execute the plan.

Key responsibilities

• Responsible for defining and executing the regional marketing plan across the breadth of the marketing mix to drive new business acquisition, engagement, and customer adoption in line with the regional needs following the revenue waterfall.

• Drive joint planning with regional sales and channel leadership to determine investment priorities.

• Develop and manage the regional marketing budget, measuring and optimizing marketing programs to ensure activities are effective, efficient, and demonstrate desired ROI.

• Coordinate a calendar of content campaigns and other programs across marketing channels to deliver predictable lead generation and progression through funnel stages toward close.

• Localize existing campaigns and create new local initiatives to increase revenue opportunities in the region.

• Lead the channel marketing strategy and collaborate with focused distributors to enable partners and generate channel-sourced business.

• Set the regional events strategy and work with the events team to build presence at conferences and speaking events that will help drive leads and brand awareness.

Track and report on:

• Campaign performance and ROI

• Lead and trial generation

• Performance against waterfall

• Budget

Skills & Qualifications

• Creative, flexible, hands-on marketing leader who is comfortable rolling up their sleeves and getting the job done.

• Excellent organizational skills and ability to juggle multiple workstreams simultaneously.

• Works well in a fast-paced environment and can handle pressure when faced with time, budget, or resource constraints.

• Solid marketing campaign management background within the B2B technology industry; cybersecurity sector experience is a plus.

• Experience across marketing disciplines, particularly end-user demand generation, digital events, PR, and communications. Channel marketing experience is a plus.

• 7 years marketing experience, including 3 years in management roles in high-growth technology companies and with people leadership experience.

• Strong ability to define local marketing strategy while also driving exceptional results.

• Experience working in a global marketing team.

• First-class presentation and communication skills able to liaise effectively with customers, partners, and colleagues at all levels.

• Able to work in a matrix environment, show initiative, and forge strong relationships both internally and externally.

• Strong budget management and marketing measurement skills.

• Bachelor-level degree in Marketing is a plus.

• Salesforce experience required; HubSpot experience is a plus.

• Fluent English speaker (both writing and speaking).

Delinea Culture & Benefits:

Why work at Delinea

• We're passionate problem-solvers doing our part to make the world a safer place.

• We invest in people who are smart, self-motivated, and collaborative.

• What we offer in return is meaningful work, a culture of innovation, and great career progression.

At Delinea, our core values are STRONG: Spirited, Trust, Respect, Ownership, Nimble, Global, and guide our behaviors and success. We believe weaving these core values into our day-to-day actions and our process for hiring, evaluating, and promoting employees helps us cultivate a work environment that embraces collaboration and camaraderie.

We take care of our employees. We offer competitive salaries, a meaningful equity and bonus program, and excellent benefits including a full suite of medical, dental, and vision insurance, as well as pension/retirement matching, comprehensive life insurance, an employee assistance program, generous discretionary time off (DTO), and paid company holidays. We support all families with paid leave for new birth, adoption, surrogacy, or foster-to-adopt primary caregivers.

Delinea is an Equal Opportunity and Affirmative Action employer and prohibits discrimination and harassment of any type with regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

Upon conditional offer of employment, candidates are required to complete a comprehensive criminal background check, verification of education, and verification of employment per employment policy. In addition, all publicly posted social media sites may be reviewed.

Required Experience:

Manager