Student Recruitment Assistant

Heriot Watt University; United Arab Emirates; On-site; AED 30,000 - 60,000; Full time

Job summary

An established industry player is seeking a dynamic Student Recruitment Assistant to join their Dubai campus. This role is pivotal in providing exceptional customer service to prospective students, guiding them through their journey from inquiry to enrollment. You will engage with a diverse range of stakeholders and manage various communication channels, ensuring that every interaction is meaningful and tailored. With a focus on delivering high-quality experiences, you'll coordinate recruitment events and support the admissions process, making a significant impact on the university's recruitment goals. If you are passionate about education and customer care, this opportunity is perfect for you.

Qualifications

• Experience in multi-channel customer experience is essential.
• Demonstrated ability to provide excellent customer service.

Responsibilities

• Act as an ambassador for the University to prospective students.
• Provide timely and personalized advice to enquirers.

Skills

Interpersonal Skills

Customer Service

Attention to Detail

Communication Skills

Problem-Solving

Education

Excellent Literacy and Numeracy Skills

Experience in Customer Service

Tools

Microsoft Excel

Microsoft Word

Microsoft Outlook

CRM Systems

Job description

The Marketing, Recruitment, Admissions and Communications group is at the heart of attracting, engaging and delivering exceptional student and stakeholder experiences. The Admissions Office handles over 20,000 applications to undergraduate and postgraduate programmes at our Scottish campuses each year as well as offering support and advice to admissions colleagues at our Dubai and Malaysia campuses. Our aim is to ensure that all applicants receive a high-quality service that is timely and fair, and we strive to put the applicant at the heart of everything we do.

Purpose of Role:

Heriot-Watt is entering an exciting phase in terms of development of its professional services. We have centralised and re-aligned our recruitment and Admissions Teams in Edinburgh and are embarking on a journey to develop a new structure for our Dubai Campus and recruitment hub.

Reporting to the Student Recruitment Manager or Admissions Manager depending on responsibility, the successful candidate will take the responsibility for coordinating and delivering a range of activities that enable Heriot Watt Dubai to achieve its ambitious student recruitment and admissions targets for both UG, PG and research degrees. Student Recruitment Assistants are responsible for delivering customer facing events, both on and off campus, delivering customer service activities for all prospective students, ensuring the university is promoted in relevant and attractive ways. This role requires focus on proactive robust follow-up service to convert prospects into enrolled students and processing of admissions applications.

Based in the Student Recruitment and Admissions Team of our Dubai campus you will work as part of the team that provides an exceptional level of customer service to all prospective students and applicants to the University guiding them from first point of contact through to enrolment. You will be the first point of contact for phone calls and emails and respond to these within agreed response times ensuring the needs of the enquirer are met and making full use of enquiry management and CRM systems in place. As part of the admissions function, the role also requires you will work as part of the team which provides administrative support for the direct application processes.

Bringing together your passion for education and customer care, you will have exceptional interpersonal skills, attention to detail and be a self-starter who can support prospective students while they embark on their journey with Heriot Watt.

Summary of Key Duties and Responsibilities

You will be part of the team providing a high-quality front-line service to all enquirers to the University. Your main duties will be to respond to enquirers by phone or email, dealing with day-to-day queries at events and providing support for prospective students throughout their journey to Heriot Watt and assist with application processing. You will be working under the guidance of Student Recruitment Manager or Admissions Manager in Dubai.

Key duties and responsibilities:

• Act as an ambassador for the University to a wide range of stakeholders, notably prospective students, parents and working professionals,
• Always provide an exceptional applicant experience and the delivery of a customer-focused service and experience to optimise recruitment and conversion objectives, utilising the CRM system to track all engagements with HW prospective students,
• Support optimisation of lead capture as part of the enquiries process and in line with feedback from prospective students,
• Operating across various communication channels: phone, e-mail, face-to-face at on-campus and external events, but equally providing customer service via in-bound social media channels, incl. participating in Live Chats with prospects and applicants and other virtual events as when organised by the University,
• Ensure that responses exceed the enquirers needs and are sent in a timely fashion and to agreed turnaround times, provide information, relevant and personalised advice to each prospective student,
• Provide support and guidance to our student interns on a wide range of enquiries relating to student recruitment,
• Attend and assist with execution of internal and external student recruitment events including open days, PG Masterclass, Virtual events/workshops, offer holder events and recruitment fairs, both at the campus, in-schools and at external student recruitment fairs to provide information, advice and guidance on the University s portfolio of undergraduate, postgraduate and research programmes to prospective students
• Capture and maintain scholarship data for new undergraduate and postgraduate students
• To set up and maintain a calendar of student recruitment events, manage enquiries, and bookings and work with the CRM team to coordinate pre-event and follow up communications to maximise attendance for the assigned programme,

Education, Qualifications & Experience:

• Excellent literacy and numeracy skills or similar or equivalent experience,
• Experience of working within a similar environment as outlined above, specifically with a focus on multi-channel customer experience,
• Competent in the use of relevant IT packages including Microsoft Excel, Word and Outlook
• Well-developed interpersonal skills,
• Experience in face-to-face customer service role, including participating in and organising in-house and external recruitment / sales events,
• Demonstrable professional and proactive approach,
• Evidence of excellent attention to detail,
• Appreciation of working with confidential information,
• Ability to work flexibly, quickly and accurately by taking account of new information or changes in circumstances and modifying the understanding of a problem or situation accordingly
• Experience of using initiative and creativity to resolve problems, that may be predictable but not routine, identifying practical and suitable solutions,
• Demonstrable provision of excellent customer service.

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