Sr. Strategy Analyst

Idealz Holding; Dubai; On-site; AED 167,400 - 223,200; Full time

Benefits offered by this job

Competitive salary

Annual performance incentive

Job summary

Idealz Holding, based in Dubai, is seeking a Senior Strategy Analyst to design and optimize revenue-driven campaigns. The ideal candidate will leverage their 5–8 years of experience to conduct market research, analyze key data, and develop high-ROI strategies. A strong analytical background and ability to engage with senior leadership are essential. This role offers a competitive salary and performance incentives, and you'll be at the forefront of reshaping retail rewards into successful experiences.

Qualifications

• 5–8 years of experience in strategy or campaign management.
• Proven track record in designing successful campaigns.
• Experience in retail, e-commerce, or consumer tech preferred.

Responsibilities

• Conduct in-depth market research and competitive analysis.
• Analyze financial, operational, and customer data.
• Develop and execute high-ROI campaign strategies.
• Lead campaign lifecycle management with reviews.
• Provide actionable business strategies for growth.
• Build financial models to evaluate and forecast ROI.
• Collaborate cross-functionally with other teams.
• Design innovative promotional structures.

Skills

Data-driven insights

Campaign management

Analytical skills

Business acumen

Communication skills

Education

Bachelor's degree in Business, Economics, Marketing or related field

MBA

Tools

Excel

Power BI

SQL

Job description

Benefits: Competitive salary + annual performance incentive

Idealz Holding is a global leader in innovative retail‑rewards, operating across four continents and redefining how brands engage consumers through our “Shop & Win” model. With over 10,000 winners worldwide and more than $100 million in prizes awarded, we’re on a mission to transform transactions into unforgettable experiences. Our portfolio of brands continues to expand into new markets and product verticals — and strategic thinking is at the heart of it all.

We’re seeking a Senior Strategy Analyst who is both data‑driven and commercially sharp — someone who can turn insights into revenue‑driving initiatives. This role goes beyond analysis; you will design and optimize commercially winning campaigns, craft business and revenue strategies, and ensure every initiative delivers measurable ROI. You’ll also take ownership of campaign lifecycles — from ideation and start, through performance monitoring, to close‑out analysis — while collaborating closely with product, marketing, and operations teams to maximize results.

What You’ll Be Doing

• Conduct in‑depth market research and competitive analysis to identify commercial opportunities
• Analyze financial, operational, and customer data to uncover trends and performance drivers
• Develop and execute high‑ROI campaign strategies tailored for target audiences
• Lead campaign lifecycle management — from start to close — with post‑campaign performance reviews
• Provide actionable business and revenue strategies that drive measurable growth
• Build financial and performance models to evaluate new ideas and forecast ROI
• Collaborate cross‑functionally to ensure strategies align with product, marketing, and operational goals
• Design innovative promotional structures to engage customers and boost revenue

Qualifications

• 5–8 years of experience in strategy, commercial planning, or revenue/campaign management
• Proven track record in designing commercially successful campaigns
• Highly data‑driven with strong analytical skills (Excel, Power BI, SQL a plus)
• Strong business acumen with the ability to create revenue growth strategies
• Exceptional communication and presentation skills for senior leadership engagement
• Experience in retail, e‑commerce, or consumer tech preferred
• Bachelor’s degree in Business, Economics, Marketing, or related field (MBA a plus)

This is your chance to blend data, creativity, and commercial strategy to shape the growth of a fast‑scaling global retail‑rewards group. You’ll be at the forefront of designing campaigns and strategies that directly drive revenue and brand success. If you thrive on turning insights into impact, this is where you belong.