Specialist Marketing Technology And Operation - MEA

Schneider Electric; Dubai; On-site; AED 300,000 - 520,000; Full time

Benefits offered by this job

Total Rewards program

Job summary

Schneider Electric is seeking a Specialist Marketing Technology & Operations to transform and optimize digital marketing across the MEA region. You will bridge marketing, technology, data, and operations to deliver scalable solutions that improve efficiency and impact of marketing investments.

You will design scalable processes, standardize activities, and drive adoption of new capabilities through enablement and collaboration with regional teams.

Qualifications

• Bachelor's degree or equivalent in a related field with strong analytical skills.
• Experience in marketing operations, marketing technology, digital marketing, CRM, marketing automation, or business process improvement.
• Certifications in Salesforce Marketing Cloud, Marketo, or workflow automation platforms are a plus.

Responsibilities

• Support marketing technology platforms, optimization, and automation journeys.
• Improve operational governance, data quality, and campaign execution processes.
• Collaborate with regional marketing teams to translate business needs into technology and process solutions.
• Provide reporting, measurement, and performance insights to support decisions.

Skills

Marketing technology

Data integration

Data management

Demand generation

Audience segmentation

Conversion rate optimization

Account-based marketing

Process management

Education

Bachelor's degree in Marketing, Business, Technology, Digital Marketing, Information Systems, or a related field

Tools

Salesforce Marketing Cloud

Marketo

CRM ecosystems

Job description

Job Description:

We are seeking a highly motivated Specialist Marketing Technology & Operations to support the transformation and optimization of digital marketing capabilities across the Middle East and Africa region.

This role sits at the intersection of marketing, technology, data, and operations. As an individual contributor with regional responsibilities, you will work closely with marketing, digital, commercial, and business stakeholders to enhance marketing technology capabilities, improve operational performance, and deliver scalable solutions that support strategic business priorities.

The successful candidate will help create sustainable, repeatable, and measurable marketing processes that improve efficiency, increase adoption, and strengthen the impact of marketing investments across the region.

What will you do?

Marketing Technology & Automation

• Support the management, optimization, and enhancement of marketing technology platforms.
• Design and implement scalable marketing processes, workflows, and automation journeys.
• Identify opportunities to reduce manual effort and improve operational efficiency.
• Drive standardization and consistency across marketing activities.

Marketing Operations Excellence

• Improve operational governance, data quality, and campaign execution processes.
• Support consent management and compliance requirements.
• Establish and maintain operational controls and best practices.
• Monitor and resolve process inefficiencies and recurring issues.

Stakeholder Partnership

• Collaborate with regional and cluster marketing teams to understand business requirements.
• Translate business needs into practical technology and process solutions.
• Drive adoption of new capabilities through enablement and knowledge sharing.
• Build strong relationships across multiple countries and stakeholder groups.

Data & Performance

• Support reporting, measurement, and operational performance tracking.
• Improve data traceability and visibility across marketing activities.
• Identify opportunities to optimize engagement, lead progression, and operational performance.
• Ensure reliable and actionable insights support decisions.

What are the key skills we are looking for:

• Marketing Technology - intermediate level; administering platforms that enable automation and personalization.
• Data Integration - intermediate level; connecting systems to ensure seamless data flow across marketing and sales.
• Data Management - intermediate level; maintaining accuracy and governance across MarTech platforms.
• Demand Generation - intermediate level; supporting campaigns that attract and convert prospects.
• Audience Segmentation - intermediate level; creating targeted segments that improve campaign relevance.
• Conversion Rate Optimization - intermediate level; analyzing and improving funnel performance.
• Account-Based Marketing - intermediate level; enabling personalized campaigns for high-value accounts.
• Process Management - intermediate level; documenting and optimizing marketing operations workflows.

What Success Looks Like?

Success in this role is measured by the delivery of scalable, adopted, and sustainable solutions that create measurable business impact. Key outcomes include:

• Increased scalability through reusable workflows, templates, and automation.
• Improved operational quality and reduced recurring issues.
• Greater adoption and self-sufficiency across regional marketing teams.
• Stronger customer engagement, lead progression, and operational efficiency outcomes.

Qualifications & Experience:

• Bachelor's degree in Marketing, Business, Technology, Digital Marketing, Information Systems, or a related field
• Experience in marketing operations, marketing technology, digital marketing, CRM, marketing automation, or business process improvement
• Strong analytical, problem-solving, and stakeholder management skills
• Ability to manage multiple priorities across a complex regional environment
• Excellent communication and collaboration skills
• Experience with marketing automation platforms and CRM ecosystems
• Certifications in Salesforce Marketing Cloud, Marketo, or workflow automation platforms
• Exposure to business analysis, project delivery, product discovery, consent management, or responsible AI initiatives

What's in it for me?

• Visible impact - your work enables marketing campaigns that drive business growth
• Access to cutting-edge MarTech tools and opportunities to stay ahead of industry trends
• Supportive, collaborative culture that encourages innovation and professional growth
• Development opportunities to expand both your technical expertise and strategic thinking

Rewards designed for you

Our Total Rewards is our way of saying: We see you and we value you. It’s more than just pay and benefits-it’s a meaningful investment in you. It is designed to help you perform, grow, feel safe, and elevate your potential. The package helps you care for yourself and your family, plan your future, grow your skills and career, collaborate in an inclusive workplace, and contribute to your community. At Schneider Electric, we’re here for what matters most to you. Discover more at our Career Page.

• Country-specific programs and initiatives may be available.

Looking to make an IMPACT with your career?

When you are thinking about joining a new team, culture matters. At Schneider Electric, our values and behaviors are the foundation for creating a great culture to support business success. We believe that our IMPACT values - Inclusion, Mastery, Purpose, Action, Curiosity, Teamwork - starts with us.

IMPACT is also your invitation to join Schneider Electric where you can contribute to turning sustainability ambition into actions, no matter what role you play. It is a call to connect your career with the ambition of achieving a more resilient, efficient, and sustainable world.

We are looking for IMPACT Makers; exceptional people who turn sustainability ambitions into actions at the intersection of automation, electrification, and digitization. We celebrate IMPACT Makers and believe everyone has the potential to be one.

€40 billion global revenue

+9% organic growth

150 000+ employees in 100+ countries

Schneider Electric aspires to be the most inclusive and caring company in the world, by providing equitable opportunities to everyone, everywhere, and ensuring all employees feel uniquely valued and safe to contribute their best. We mirror the diversity of the communities in which we operate, and ‘inclusion’ is one of our core values. We believe our differences make us stronger as a company and as individuals and we are committed to championing inclusivity in everything we do.

At Schneider Electric, we uphold the highest standards of ethics and compliance, and we believe that trust is a foundational value. Our Trust Charter is our Code of Conduct and demonstrates our commitment to ethics, safety, sustainability, quality and cybersecurity, underpinning every aspect of our business and our willingness to behave and respond respectfully and in good faith to all our stakeholders. You can find out more about our Trust Charter here

Schneider Electric is an Equal Opportunity Employer. It is our policy to provide equal employment and advancement opportunities in the areas of recruiting, hiring, training, transferring, and promoting all qualified individuals regardless of race, religion, color, gender, disability, national origin, ancestry, age, military status, sexual orientation, marital status or any other legally protected characteristic or conduct.