Social Media Trainee - Emiratisation

Chalhoub Group; Dubai; On-site; AED 28,000 - 45,000; Full time

Job summary

Chalhoub Group is seeking a Social Media Trainee for The Deal in the UAE. You will help craft culturally relevant TikTok and Instagram content, support the end-to-end content process, and assist with short-form video editing and simple design assets.

You will collaborate with cross-functional teams, participate in on-site shoots and activations, and help maintain calendars and trackers while learning to turn creative ideas into deliverable content.

Qualifications

• Interest in TikTok, Instagram and digital trends.
• Familiarity with CapCut or similar video‑editing tools.
• Familiarity with Canva for creating social posts.
• Hands-on attitude to support content shoots, activations, and in‑store execution.

Responsibilities

• Bring fresh and culturally relevant ideas for TikTok, Instagram, and social media content.
• Stay curious about emerging trends and what captures audiences’ attention.
• Research content trends across markets and identify ideas relevant to The Deal.
• Support the content creation process from concept to execution.
• Assist with short-form video editing and preparation of social content.
• Create simple posters, posts, and visual assets using Canva.
• Support on-site content shoots, including product prep and set coordination.
• Maintain content calendars and marketing trackers.
• Support basic reporting and data tracking in Excel.
• Coordinate with stakeholders to ensure timely delivery of content.
• Assist activations and outlet-based content opportunities when required.
• Contribute ideas and learn how to turn creative thinking into deliverable content.

Skills

TikTok & Instagram trends

Video editing

Content creation

Collaboration

Education

Bachelor's degree in Marketing/Multimedia/Creative Industries

Tools

CapCut

Canva

Job description

INSPIRE | EXHILARATE | DELIGHT

For over seven decades, Chalhoub Group has been a partner and creator of luxury experiences in the Middle East. In its pursuit to excel as a hybrid luxury retailer, the Group has curated a portfolio of over 10 owned brands and strengthened its distribution and marketing expertise for over 400 international names across luxury fashion, beauty, jewellery, watches, eyewear, and art de vivre categories.

Every step at Chalhoub Group is taken to build a future where luxury dreams become reality — bridging cultures and crafting memorable experiences for our consumers. Be it by constantly reinventing itself, committing to innovation, or embracing new technologies, the Group is shaping the future of luxury retail. It delivers seamless omnichannel experiences across more than 950 stores, online platforms, and mobile apps. Driving this innovation journey is The Greenhouse — the Group’s innovation hub, incubator, and accelerator for startups and emerging businesses, regionally and globally.

Chalhoub Group fosters a people-at-heart culture rooted in diversity, equity, and inclusion, and a workplace catalysed by forward thinking and future‑proofing. Today, it brings together over 16,000 talented professionals across eight countries in the Middle East, with a presence in LATAM.

Sustainability is at the core of the Group’s strategy, guided by a clear commitment to people, partners, and the planet. Chalhoub Group is proud to be a member of the United Nations Global Compact, a signatory of the Women’s Empowerment Principles, and to have pledged to reach Net Zero by 2040.

What You’ll Be Doing

As a Social Media Trainee with The Deal, you'll join a hands‑on Marketing environment where you'll have the opportunity to bring a fresh, culturally relevant perspective to our content and social media presence.

Your responsibilities will include:

• Bring fresh and culturally relevant ideas for TikTok, Instagram, and social media content.
• Stay curious about emerging trends, pop culture, digital conversations, and what's capturing the attention of different audiences.
• Research content trends across different markets and identify ideas that could be relevant to The Deal.
• Support the content creation process from initial concept through to execution.
• Assist with short‑form video editing and the preparation of social content.
• Create simple posters, posts, and creative assets using Canva and similar tools.
• Support on‑site content shoots, including product preparation, set coordination, and working with the people involved in bringing content to life.
• Maintain content calendars, marketing trackers, and upcoming deliverables.
• Support basic reporting and data tracking using Excel.
• Coordinate with different stakeholders and follow up on actions to ensure content is delivered on time.
• Support activations and outlet‑based content opportunities when required.
• Bring your own ideas to the table while learning how to turn creative thinking into content that can actually be delivered.

What You’ll Need to Succeed

• UAE National with a Family Book.
• A Bachelor's degree in Marketing, Multimedia, Creative Industries, or a related field.
• A natural interest in TikTok, Instagram, social media, pop culture, and emerging digital trends.
• Familiarity with CapCut or similar video‑editing tools.
• Familiarity with Canva for creating social posts, posters, and simple visual assets.
• A hands‑on attitude and willingness to support content shoots, activations, and in‑store execution.

Emirati Talent & Inclusive Opportunities

At Chalhoub Group, we are committed to empowering UAE Nationals and fostering local talent as part of our vision for a thriving workforce. We welcome applications from Emirati candidates who are eager to grow, innovate, and contribute to the success of our organization. Our commitment to diversity and inclusion ensures equal opportunities for all, regardless of gender, age, race, religion, or ability.