Social Media Strategist

Chaos Theory; Dubai; Hybrid; AED 60,000 - 80,000; Full time

Job summary

Chaos Theory is seeking a Social Media Strategist to enhance our brand presence in an exciting field. This role involves crafting engaging content, managing community interactions, and collaborating with teams to execute innovative campaigns. An ideal candidate thrives in dynamic environments, is skilled in communication, and is ready to build connections in the world of sports, entertainment, and cryptocurrency.

Benefits

Competitive salary and benefits

Access to an in-house gym

Free fitness classes

Flexible work environment including remote options

Qualifications

• Passion for innovation and proactive social media strategies.
• Ability to write engaging, on-brand content.
• Experience managing social media platforms like Twitter, Discord, Telegram.

Responsibilities

• Collaborate to develop social media strategy aligned with goals.
• Create content tailored for different platforms.
• Analyze performance metrics to provide insights.

Skills

Creativity

Exceptional Writing Skills

Empathy

Social Media Savvy

Analytical Thinking

Tools

Hootsuite

Sprout Social

WordPress

Webflow

Job description

We are looking for a Social Media Strategist

AtChaos Theory, aSocial Media Strategistis more than just a content creator — you’re a storyteller, community builder, and strategist all rolled into one. You’ll work closely under the Community Manager to bring our brand to life on social media, engage with our ever-growing audience, and amplify our presence in the exciting world of sports, entertainment, and cryptocurrency.

If you love crafting impactful communications, thrive on building connections, and are eager to learn and grow, we want to talk to you.

A Day In The Life

You kick off your day by reviewing activity across the social media platforms and forums you manage. You notice a few comments on Twitter and Telegram that need thoughtful replies, and you craft responses that reflect our vibrant company culture. On Reddit, someone asks a question about our latest crypto partnership, so you jump in to provide a quick, engaging answer. Throughout the day, you also monitor our platform live chat and moderate where needed.

Later, you sync up with the Community Manager for a strategy meeting. Together, you plan how to showcase our latest partnership through a mix of social media posts, influencer campaigns, and community contests. You brainstorm ideas for content that will get people excited, like a “How-to” video series for our entertainment product or a live Q&A with a team member.

In the afternoon, you collaborate with the design team to create visuals for an upcoming Instagram post. Meanwhile, you draft tweets highlighting user shout outs and schedule them.

By late afternoon, you get word that a popular streamer is about to feature us in their live content. You quickly coordinate a plan to amplify the buzz on social media, tagging relevant hashtags and creating a follow-up campaign to engage their audience.

As the day winds down, you check analytics to see how your recent posts performed and share your findings with the Community Manager. You’re already thinking of ways to tweak the strategy and make tomorrow’s content even better.

You know your work matters, and that’s what keeps you inspired.

To succeed in this role, you’ll need:

• Creativity and Drive: A passion for innovation and a proactive approach to improving social media strategies.
• Exceptional Writing Skills: A knack for writing engaging, on-brand content for social media ads, posts, and captions.
• Empathy and Connection: The ability to write conversationally, connecting deeply with readers and fostering a sense of community.
• Social Media Savvy: Experience managing platforms like Twitter, Discord, and Telegram.
• Content Creation Expertise: Demonstrated ability to create various types of content, from written posts to infographics and short videos.
• Tool Proficiency: Familiarity with tools like Hootsuite, Sprout Social, or Tweethunter for scheduling and analytics.
• CMS Knowledge: Basic experience with platforms like WordPress or Webflow.
• Analytical Thinking: Understanding of social media metrics and the ability to provide actionable insights.
• Flexibility: Willingness to address active community needs, including occasional evening or weekend engagement.

It’s a Plus If You Have:

• Image editing skills using tools like Figma, Adobe Suite, or Canva.
• Knowledge of SEO and keyword optimization for social media content.
• Experience in Public Relations or crisis management.

Key Responsibilities:

• Collaborate with the Community Manager to develop and refine asocial media strategythat aligns with our overall goals.
• Create compelling content tailored to different platforms, including posts, images, videos, and infographics.
• Manage and monitor social media accounts, responding to comments, messages, and mentions in a timely and engaging manner.
• Analyze performance metrics and provide insights to optimize social strategies.
• Build and nurture online communities, fostering engagement and responding to user feedback.
• Assist with managing social media ad campaigns, from budgeting to optimization.
• Monitor and protect the brand’s reputation across public forums and review sites.

What We Offer:

• Competitive salary and benefits.
• An exciting, fast-paced work environment with opportunities for growth.
• Regular skill development, mentoring, and career planning with management.
• Access to an in-house gym, free fitness classes, and a fully stocked kitchen and bar.
• A flexible work environment, including occasional work-from-home options.