Social Media Specialist

Menvos HR Consulting; Dubai; On-site; AED 50,000 - 80,000; Full time

Job summary

A leading company in Dubai is seeking a Social Media Manager to enhance their brand presence across various platforms. The ideal candidate will have a Bachelor's degree in Marketing or Communications, proven experience in social media management, and strong creative skills to generate innovative content. This role includes responsibilities such as content creation, performance analysis, and collaborating with the marketing team to craft cohesive messaging.

Qualifications

• Bachelor’s degree in Marketing, Communications, or related field.
• Proven experience in managing social media platforms.
• Strong understanding of social media algorithms.

Responsibilities

• Develop and implement social media strategies across various platforms.
• Create engaging content including text, images, and videos.
• Analyze performance metrics to gauge the effectiveness of campaigns.

Skills

Writing

Editing

Communication

Creativity

Education

Bachelor's degree in Marketing

Bachelor's degree in Communications

Tools

Social media management tools

Analytics software

Job description

Responsibilities:

• Develop and implement social media strategies across various platforms (Facebook, Instagram, Twitter, LinkedIn, etc.).
• Create engaging content including text, images, videos, and infographics.
• Monitor social media trends and competitor activity to optimize strategies.
• Interact with followers, respond to comments, and manage online conversations.
• Analyze performance metrics to gauge the effectiveness of social media campaigns.
• Collaborate with the marketing team to ensure cohesive messaging.
• Stay updated with the latest social media tools and techniques.

Requirements:

• Bachelor’s degree in Marketing, Communications, or related field.
• Proven experience in managing social media platforms.
• Excellent writing, editing, and communication skills.
• Strong understanding of social media algorithms and performance metrics.
• Creative mindset with the ability to generate innovative content ideas.
• Proficiency in social media management tools and analytics software.