Social Media Manager

Salt Digital Recruitment; Dubai; On-site; AED 60,000 - 85,000; Full time

Job summary

Salt Digital Recruitment is seeking a Social Media Manager & Content Creator based in Dubai to enhance a luxury fashion and lifestyle brand's online presence. The ideal candidate will have a minimum of 2 years of social media management experience in the luxury sector and a strong capability in content creation.

This role includes developing impactful social strategies, creating visually appealing content, and engaging with a global audience to embody the brand's exclusivity and sophistication.

Qualifications

• Minimum 2 years of experience managing social media in the luxury fashion or lifestyle space.
• Strong skills in content creation, including filming, editing, and styling.
• Deep understanding of luxury trends and audience behavior.
• Visually creative and highly detail-oriented.

Responsibilities

• Develop and execute a high-impact social media strategy across various platforms.
• Create visually compelling photo and video content using real products.
• Manage the content calendar and posting schedule.
• Interact with followers, influencers, and clients.
• Monitor analytics and suggest content optimizations.

Skills

Social media management

Content creation

Luxury brand understanding

Analytics monitoring

Tools

Canva

CapCut

Adobe Suite

Job description

Overview

Social Media Manager & Content Creator (Luxury Fashion & Lifestyle) About the Company: My client are a luxury fashion and lifestyle platform specializing in high-end sourcing of rare designer handbags, fine timepieces, exclusive accessories, and premium beauty and home items. With a curated, personalized shopping experience and a global clientele, they are redefining how luxury is discovered and delivered.

Role Overview: Seeking a creative and strategic Social Media Manager & Content Creator to lead their brand's storytelling across platforms like Instagram, TikTok, and more. This role involves content planning, creation, and growing our online presence—ensuring that every piece of content reflects the exclusivity and sophistication of their luxury brand.

Responsibilities

• Develop and execute a high-impact social media strategy (Instagram, TikTok, Threads, Pinterest, etc.).
• Create visually compelling photo and video content using real products and in-showroom setups.
• Write engaging captions and copy aligned with a luxury tone of voice.
• Manage the content calendar and posting schedule.
• Interact with followers, influencers, and clients via DMs and comments.
• Monitor analytics and suggest content optimizations.
• Collaborate with internal teams to create timely content (e.g., new arrivals, behind-the-scenes, rare finds).
• Support broader marketing efforts including influencer partnerships and brand collaborations.

Ideal Profile / Qualifications

• Minimum 2 years of experience managing social media in the luxury fashion or lifestyle space.
• Strong skills in content creation (filming, editing, styling, mobile-first formats).
• Deep understanding of luxury trends and audience behavior.
• Proficient with tools like Canva, CapCut, Adobe Suite, or similar.
• Visually creative and highly detail-oriented.