Social Media Manager

• Content Strategy and Creation: Develop and implement a comprehensive social media strategy aligned with our marketing goals.
  Create engaging, relevant, and high-quality content for various platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.) that resonates with our target audience.
  Design visuals, write captions, and develop video content that showcases our products.
  
• Community Management: Monitor, respond to, and engage with followers, clients, and potential customers in a timely and authentic manner.
  Foster a positive community around our brand, encouraging user-generated content and customer feedback.
  
• Analytics and Reporting: Track key performance indicators (KPIs), analyze social media metrics, and prepare regular reports on campaign performance and audience engagement.
  Utilize insights to optimize content strategies and improve overall engagement and reach.
  
• Trend Monitoring: Stay up-to-date with social media trends, tools, applications, and best practices to ensure PK One General Trading LLC remains relevant in the digital space.
  Identify opportunities for collaboration with influencers and other brands to expand our reach.
  
• Campaign Management: Plan and execute social media marketing campaigns to support product launches and promotions, particularly for our skincare line.
  Coordinate with the marketing team to align social media efforts with overall marketing campaigns.
  
• Collaboration: Work closely with the marketing and sales teams to ensure a cohesive brand message across all channels.
  Collaborate with graphic designers and content creators to produce high-quality visual and written content.
  

Desired Candidate Profile

Qualifications:

• Bachelor’s degree in Marketing, Communications, or related field.
• 2+ years of experience in social media management, preferably in a retail or trading environment.
• Proficiency in using social media management tools (e.g., Hootsuite, Buffer, or Sprout Social) and analytics platforms (e.g., Google Analytics, Facebook Insights).
• Strong understanding of major social media platforms, their algorithms, and best practices.
• Excellent communication skills, both written and verbal, with a keen eye for detail.
• Creative mindset with the ability to generate innovative ideas for engagement.
• Ability to work independently and collaboratively in a fast-paced environment.

Employment Type: Full Time

Company Industry:

• General Trading
• Export
• Import

Department / Functional Area:

• Marketing
• Brand Management
• Marketing Research
• Digital Marketing

Keywords:

• Content Creation
• Content Marketing Manager
• Digital Marketing
• Brand Development
• Online Community Manager
• Social Media Strategist