Social Media Lead – Luxury Retail

ignite selection; Dubai; On-site; AED 120,000 - 180,000; Full time

Job summary

A leading recruitment agency is looking for a skilled Social Media Marketing Specialist to enhance their digital presence in the retail sector. The ideal candidate will have a strong background in marketing, with a knack for storytelling and content creation across multiple social media platforms. This position requires fluency in English and Arabic, alongside 4-6 years of experience in the field.

Qualifications

• 4-6 years of full-time experience in social media marketing in the Retail Sector.
• Bilingual: Fluent in English and Arabic.
• Proven track record in various social media platforms.

Responsibilities

• Manage social media channels and create engaging content.
• Monitor trends and user behaviors on different platforms.
• Develop and execute social media marketing campaigns.

Skills

Communication

Organizational skills

Creative thinking

Consumer business acumen

Content creation

Storytelling

Copywriting

Digital savvy

Social media knowledge

Understanding user behavior

Education

Bachelor’s / Master’s degree in Marketing

Tools

Social media tools

Job description

This role requires excellent communication and organizational skills, connection with social media culture, digital savvy, in-depth knowledge of social media and its platforms, tools, and applications. Candidate should be a self-starter, creative thinker with consumer business acumen.

• Bachelor’s / Master’s degree in Marketing.
• Fluent in English and Arabic
• A minimum of 4-6 years of full-time experience in social media marketing in the Retail Sector.
• Knowledge of social tools.
• Must be bilingual with an advanced level of English and Arabic language skills.
• Prior experience with amazing storytelling, content creation, and copywriting skills.
• A proven track record in social media including Instagram, Twitter, Facebook, LinkedIn, TikTok, Snapchat, etc.
• Understanding of user behaviour and demographics per unique social media platform.
• An eye for spotting social media trends and moments.
• Ability to think fast with sound judgment and decision-making skills.