Social Media Executive

• Craft and execute innovative social media strategies that align with brand goals while engaging target audiences.
• Manage social media accounts, including daily posting schedules, community engagement, and responding to inquiries promptly.
• Develop and curate compelling content, including graphics and video reels, that reflects brand identity and captivates followers.
• Plan and oversee social media advertising campaigns including paid promotions to maximize reach and return on investment.
• Coordinate influencer partnerships and collaborations to expand brand visibility and credibility within niche markets.
• Conduct regular audits of social media channels and implement best practices for optimization and compliance.
• Stay updated on platform algorithm changes and emerging digital trends to maintain a competitive edge.
• Monitor industry trends and competitor activities to identify opportunities for brand differentiation and growth.

Desired Candidate Profile

• A Bachelor's degree in Marketing, Communications, or a related field, ensuring a solid foundation in marketing principles.
• At least 1-3 years of experience in social media marketing either in home country or UAE, showcasing a proven track record of successful campaigns. Cosmetics field experience would be appreciated.
• Certifications in social media marketing tools or platforms (e.g., Hootsuite, Google Analytics) to validate expertise is an advantage.
• Fluency in English, with proficiency in additional languages preferred to engage diverse audiences.
• Strong creative skills with a knack for storytelling, enabling the creation of engaging and relatable content.
• Technical skills in graphic design or video editing software, enhancing the ability to produce visually appealing content.
• Candidate who can join immediately will be given preference.

Employment Type: Full Time

Company Industry

• Perfumery
• Toiletries
• Personal Care
• Cosmetics

Department / Functional Area

• Marketing
• Brand Management
• Marketing Research
• Digital Marketing

Keywords

• Content Creation
• Social Media Analyst
• Influencer Relations
• Brand Engagement Executive
• Community Management
• Campaign Management
• Brand Awareness