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An innovative company is looking for a dynamic Social Media Executive to enhance its digital presence across various platforms. This role involves creating engaging content, managing social media campaigns, and collaborating with design teams to produce visually appealing assets. The ideal candidate will possess strong planning and creative skills, along with a data-informed approach to optimize social media strategies. Join a forward-thinking team that values collaboration and creativity, and help strengthen the brand's market presence through impactful digital storytelling.
We are seeking a creative and detail-oriented Social Media Executive to join our Marketing team. In this role, you will be responsible for enhancing the company s digital presence across multiple platforms, ensuring that content is engaging, visually appealing, and aligned with our brand values. This is an exciting opportunity to strengthen our brand by producing high-quality content that communicates our expertise and reinforces our market presence.
The ideal candidate will bring a strong sense of planning, creativity, and a data-informed mindset, with the ability to collaborate across departments and manage social media campaigns that reflect the expertise and professionalism of the organisation.
Key responsibilities:
• Develop and manage a monthly social media content calendar, ensuring timely planning, scheduling, and approvals.
• Align social media strategy with broader marketing objectives and brand guidelines.
• Collaborate with the design team to create visually appealing artwork, animations, and video content.
• Create basic designs, infographics, and social media assets independently when required.
• Draft engaging captions, descriptions, and hashtags tailored to a professional audience.
• Coordinate with internal teams, subject matter experts, and department heads to source content and campaign ideas.
• Attend company events, site visits, and video shoots as needed to support content creation.
• Monitor social media platforms using analytics tools to track engagement, reach, impressions, and post-performance.
• Prepare monthly and quarterly reports, including content performance, competitor analysis, and audience insights.
• Use data to refine and optimise social media strategy, enhancing engagement and visibility.
Qualifications and Experience:
• Prior experience managing social media for a corporate or professional services environment.
• Familiarity with content planning, content creation, and working within a structured marketing team.
Skills and Attributes:
• Strong understanding of social media platforms (LinkedIn, Instagram, Snapchat, TikTok), content trends, best practices and engagement strategies.
• Proficiency in Canva, Adobe Photoshop, Illustrator, or similar design tools.
• Basic knowledge of video editing tools, such as CapCut, InShot, or Adobe Premiere Pro.
• Experience using social media scheduling and analytics platforms, such as Hootsuite, Sprout Social, Meta Business Suite, or LinkedIn Analytics.
• Excellent written and verbal communication skills in English.
• Highly organised with the ability to manage multiple tasks and meet deadlines.
• A proactive and adaptable approach, with the confidence to work independently and within a team.
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