Social Media executive

MCG Talent; Dubai; On-site; AED 50,000 - 70,000; Full time

Job summary

A leading company in Dubai is seeking a creative and strategic Social Media Content Executive to develop engaging content strategies across multiple platforms. The role involves collaborating with influencers and the creative team to enhance brand messaging and campaign effectiveness. Ideal candidates will have experience in influencer partnerships and a strong understanding of social media trends.

Qualifications

• Experience managing influencer partnerships and social media campaigns.
• Strong background in campaign strategy, execution, and performance analysis.

Responsibilities

• Develop and execute multi-platform content strategies for social media.
• Collaborate with creative teams to align content with campaign goals.
• Research and identify influencers for brand messaging.

Skills

Creative Thinking

Strategic Planning

Content Creation

Influencer Management

Analytics Interpretation

Education

Bachelor's Degree

Job description

Social Media Content Executive

We are looking for a creative and strategic Social Media Content Executive to develop platform-specific content strategies and drive engaging ideas that resonate with our audience. This role also involves identifying and collaborating with influencers to amplify brand messaging.

Key Responsibilities:

Strategic Content Development

• Develop and execute multi-platform content strategies for TikTok, Instagram, Snapchat, and other relevant channels.
• Collaborate with the creative team to align content with campaign goals and brand identity.
• Stay updated on social media trends, platform strategies, and innovative storytelling approaches to enhance content effectiveness.

Content Ideation & Production

• Generate creative and impactful content ideas that enhance campaign narratives.
• Oversee the production of high-quality, engaging content, including videos, short-form storytelling, and interactive posts.

Influencer Collaboration

• Research and identify influencers that align with brand objectives, regional relevance, and content style.
• Develop strategies to maximize the ROI of influencer partnerships and ensure campaign success.

Creative Collaboration

• Work closely with the creative team to enhance campaigns through innovative content approaches.
• Lead brainstorming sessions to integrate social content into broader marketing campaigns.

Education & Training

• Keep creative teams informed on the latest social media trends, platform updates, and content strategies.
• Conduct workshops to improve team understanding of social media’s role in campaign success.

Preferred Skills & Experience:

• Experience managing influencer partnerships and social media campaigns.
• Strong background in campaign strategy, execution, and performance analysis.
• Familiarity with analytics tools and data interpretation.
• Ability to lead training sessions and workshops on social media best practices.
• Must be fluent in English and Arabic