Social Media Executive

Job Responsibilities

• Analyze performance metrics and insights to refine content strategies and enhance user engagement effectively.
• Monitor industry trends and competitor activities to identify brand differentiation and growth opportunities.
• Develop and curate compelling content, including graphics and videos, that reflects brand identity and captivates followers.
• Plan and oversee social media advertising campaigns.
• Stay updated on platform algorithm changes and emerging digital trends to maintain a competitive edge.
• Oversee social media accounts across multiple platforms.
• Create, schedule, and publish engaging content that aligns with brand strategies.
• Monitor and analyze social media performance metrics to refine content strategy.
• Work closely with the marketing team to plan and execute campaigns for maximum engagement.

Desired Candidate Profile

• Demonstrated experience in social media management.
• Proficiency in video editing software (e.g., Adobe Premiere Pro, Final Cut Pro, or similar).
• Creative mindset with an understanding of current social media trends.
• Excellent communication skills and the ability to tailor content for diverse audiences.