Social Media Content Creator

Mohamed Hilal Group; Sharjah; On-site; AED 120,000 - 200,000; Full time

Job summary

A leading company in the UAE, the Mohamed Hilal Group, seeks a Social Media Content Creator to manage their online presence. The role involves creating engaging content, executing social media strategies, and analyzing performance to enhance brand awareness and community engagement. Ideal candidates will have strong bilingual skills in Arabic and English, extensive experience in content creation, and a proactive approach to digital trends.

Qualifications

• Proven experience in social media content creation.
• Strong bilingual copywriting skills in Arabic & English.
• Hands-on experience with photography and videography.

Responsibilities

• Develop and implement social media strategies tailored to each platform.
• Create and manage monthly content calendars.
• Monitor trends and adapt content to stay culturally and digitally relevant.

Skills

Bilingual copywriting

Social media content creation

Photography

Videography

Creative thinking

Trend monitoring

Tools

Google Analytics

Job description

Are you passionate about storytelling through social media? Do you have a flair for creating vibrant, engaging content and building communities online? We’re looking for a Social Media Content Creator to join our dynamic Brand Team in the UAE!

As our Social Media Content Creator, you’ll take the lead on managing our social media channels and driving creative content aligned with our brand strategy. You’ll be responsible for developing and executing our social media calendar, producing engaging photo and video content, and copywriting in both Arabic and English. Your role will be key in increasing brand awareness, growing our online community, and supporting business objectives through digital engagement.

Key Responsibilities:

• Develop and implement social media strategies tailored to each platform
• Create and manage monthly content calendars (posts & stories)
• Write compelling captions in Arabic and English
• Capture and produce in-store content (photography & videography)
• Launch and manage presence on emerging platforms (TikTok, Snapchat)
• Set and track KPIs aligned with brand and commercial goals
• Monitor trends and adapt content to stay culturally and digitally relevant
• Conduct monthly performance reports using analytics tools
• Manage online community interactions and engagement
• Translate content and support Arabic copywriting as needed

What We’re Looking For:

• Proven experience in social media content creation
• Strong bilingual copywriting skills (Arabic & English)
• Hands-on experience with photography and videography
• In-depth knowledge of social media platforms and trends
• Familiarity with Google Analytics and performance tracking
• Creative thinker with a strong sense of aesthetics and storytelling
• Proactive, organized, and detail-oriented