Social Media and Events Specialist

MeFitPro; Dubai; On-site; AED 60,000 - 100,000; Full time

Job summary

An innovative company is looking for a Social Media and Events Specialist to enhance their digital storytelling and event management. This role involves developing social media strategies, managing engaging content, and executing impactful events that resonate with the community. The ideal candidate will have a strong grasp of social media trends, excellent communication skills, and a passion for the wellness and fitness industry. Join a dynamic team where your creativity and organizational skills will make a significant impact in promoting brand initiatives and building community engagement.

Qualifications

• 2+ years of experience in social media management and event coordination.
• Strong understanding of social media platforms and online engagement strategies.

Responsibilities

• Develop and implement a social media strategy aligned with brand objectives.
• Plan and execute events including product launches and wellness summits.

Skills

Social Media Management

Content Writing

Communication Skills

Organizational Skills

Digital Content Trends

Education

Bachelor of Business Administration

Tools

Canva

Hootsuite

Eventbrite

CRM Systems

Job description

Bachelor of Business Administration(Management)

Nationality: Any Nationality

Vacancy: 1 Vacancy

Job Description

We are seeking a creative, organized, and driven Social Media and Events Specialist to lead our digital storytelling and event management initiatives. You will be responsible for developing our social media strategy, managing content, and delivering impactful events that enhance our brand and engage our community.

Key Responsibilities:

Social Media Management:

• Develop and implement a social media strategy aligned with brand objectives.
• Create, curate, and schedule engaging content across platforms (Instagram, Facebook, LinkedIn, etc.).
• Monitor digital trends, engage with online communities, and increase follower engagement.
• Analyse performance metrics, prepare reports, and adjust campaigns based on data insights.
• Collaborate with design, marketing, and content teams for consistent brand messaging.
• Localize and Arabize content when necessary.

Event Planning & Execution:

• Plan and execute a variety of events including product launches, wellness summits, and conferences.
• Manage logistics end-to-end: vendor coordination, budgeting, scheduling, promotion, and follow-up.
• Collaborate with internal departments and external stakeholders to ensure smooth event execution.
• Design event marketing strategies and drive audience engagement.
• Coordinate and liaise with influencers and brand ambassadors.

Marketing Initiatives:

• Manage and grow affiliate marketing programs.
• Design and implement loyalty programs that enhance customer retention and satisfaction.

Requirements:

• Minimum 2 years of experience in social media management and/or event coordination.
• Strong understanding of social media platforms, digital content trends, and online engagement strategies.
• Excellent content writing, visual storytelling, and communication skills.
• Proficiency with tools such as Canva, Hootsuite, Eventbrite, and CRM systems.
• Strong organizational skills with the ability to multitask and meet deadlines.
• Experience in the wellness, fitness, or sports industry is highly preferred.
• Basic skills in photography, videography, and design/video editing.
• Familiarity with paid advertising on social platforms (Meta Ads, LinkedIn, etc.).