SEO Specialist

· Develop and implement comprehensive SEO strategies covering on-page, off-page, and technical aspects.

· Conduct in-depth keyword research, competitor benchmarking, and search intent analysis to guide content strategy.

· Optimize site structure, meta tags, headings, URLs, images, and internal linking for search visibility and user experience.

· Perform technical SEO audits and resolve issues such as crawl errors, broken links, indexing problems, mobile usability, and site speed optimization.

· Implement and optimize structured data (Schema Markup) to enhance search result appearance.

· Develop and execute ethical link-building and backlink acquisition strategies.

· Collaborate with content creators to ensure all website content is optimized for search engines and user engagement.

· Stay current on search engine algorithm updates (Google Core updates, AI-driven search trends, etc.) and adjust strategies accordingly.

· Conduct ongoing content audits to identify and resolve underperforming or outdated content.

· Utilize tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, Screaming Frog, and others to monitor performance and generate actionable insights.

· Optimize for local SEO, including Google Business Profile management and local citations where applicable.

· Prepare and present detailed SEO performance reports with KPIs, analysis, and strategic recommendations.

· Hands-on experience optimizing ecommerce product and collection pages.

· Familiarity with schema markup for products, reviews, and breadcrumbs.

· Experience optimizing image metadata and file formats for SEO.

· Understanding of voice search and long-tail keyword strategies.

· Ability to align SEO strategy with PR/influencer content and backlink goals.

Desired Candidate Profile

· Minimum 2 years of hands-on SEO experience, either in-house or agency-side.

· Strong understanding of search engine algorithms, ranking factors, and SEO best practices.

· Proficient with SEO tools including Google Analytics, Google Search Console, SEMrush, Ahrefs, Screaming Frog, and keyword planning tools.

· Experience with technical SEO, including website audits, schema implementation, and troubleshooting crawlability issues.

· Knowledge of content marketing principles and how they support SEO strategy.

· Understanding of CMS platforms (WordPress, Shopify, or custom systems) and website architecture.

· Strong analytical thinking, problem-solving, and communication skills.

· Up-to-date with the latest trends and best practices in SEO and digital marketing.

Disclaimer: Naukrigulf.com is only a platform to bring jobseekers & employers together. Applicants are advised to research the bonafides of the prospective employer independently. We do NOT endorse any requests for money payments and strictly advice against sharing personal or bank related information. We also recommend you visit Security Advice for more information. If you suspect any fraud or malpractice, email us at abuse@naukrigulf.com

Kajal

Gold & Diamond Park, PO Box: 117973, Dubai, UAE., Dubai, United Arab Emirates (UAE)