Senior Specialist - Media Relations
Embark on a journey where your unique contributions are celebrated, and your professional growth is embraced. At ADCB, we nurture a diverse, inclusive community where every voice is valued.
About the business area
The Retail Banking Group (RBG) supports retail and micro-business customers in managing their finances, through expert advice and the provision of a full suite of specialist products and services in conventional and Shari’ah compliant banking. The business is committed to driving digital innovation to deliver excellence in customer service. We are actively seeking an ambitious professional to join our Retail Banking team at ADCB to work alongside passionate colleagues who share your ambition to redefine excellence in UAE banking.
In this role, your key responsibilities include:
- Facilitate with the marketing calendar for assigned customer accounts and reconcile actual activity versus planned activity; to ensure all activities are managed within budget and that Standard Operating Procedure (SOP)’s are followed for all procured activities
- Campaign Management Manage monthly statements and newsletters to ensure monthly communications are executed as per the agreed schedule
- Management Reporting Monitor weekly reports manage and support information to other departments in order to provide a status update on all activities
- Collaborate with Bank approved external suppliers to deliver marketing activities, coordinate with agencies, negotiate fees, track and manage marketing jobs to ensure that they are delivered within the agreed timelines
- Oversee creative and copy review to ensure all material produced live up to ADCB brand standards
- Work closely with line manager to provide support in roll out of various marketing campaigns
- Implement approved departmental policies, processes and procedures, and ensure employee adherence so that work is carried out to the required standard while delivering the required standards of service to customers and stakeholders
- Manage and motivate the team to ensure they contribute to, and participate in, the identification and implementation of change initiatives, programmes and projects in line with the Bank’s standards
- Demonstrate Our Promise and apply the ADCB Service Standards to deliver the Bank’s required levels of service in all internal and external customer interactions
The ideal candidate should have the following experience
- At least 5 years of marketing work experience such as Public & Media relations
- Experience in developing and executing marketing briefs publications, reporting, press release writing, editorial briefs
- Bachelor’s Degree in Marketing and Mass communication is an added advantage
- Excel, Word, Microsoft Office (MS)
- Creative mindset in storytelling and brand messaging
- Strategic Communication planning
- Collaboration, Communication and interpersonal skills Stakeholder Management
- Creativity, proactivity and attention to detail
- Collaboration, Communication and interpersonal skills Stakeholder Management Strong understanding of digital marketing platforms and strategies
- Knowledge in marketing fundamentals
- Experience in developing marketing briefs and delivering marketing initiatives
What we offer:
- Competitive Salary: The indicative pay range for this role is AED 19,000 – AED 32,000 per month. Additionally, all employees are eligible to participate in one of our rewarding variable pay plans.
- Comprehensive Benefits Package: This includes market-leading medical insurance, group life and personal accident insurance, paid leave and leave airfare, employee preferential rates on loans and finance facilities, staff discounts and offers, and children education assistance (for certain job levels).
- Flexible and Remote Working Options: We understand the importance of work-life balance and offer flexible working arrangements, subject to eligibility and job requirements.
- Learning and Development Opportunities: We value and facilitate continuous learning and personal development, through a variety of exciting learning opportunities, such as structured instructor-led courses, a comprehensive e-Learning catalog, on-the-job training and professional development programs.
At ADCB, we are dedicated to creating a respectful, caring and disciplined work environment that aligns with your career ambitions.