Senior Specialist - Marketing

Abu Dhabi Commercial Bank; United Arab Emirates; On-site; AED 60,000 - 100,000; Full time

Job summary

Join a forward-thinking bank that values your unique contributions and fosters professional growth. As part of the Retail Banking Group, you'll engage in diverse marketing initiatives, manage relationships, and lead campaigns that redefine excellence in UAE banking. With a commitment to digital innovation and a supportive team environment, this role offers a chance to make a significant impact. If you're an ambitious marketing professional with a creative mindset and a passion for customer service, this opportunity is perfect for you.

Qualifications

• 5+ years of marketing experience in reputable organizations.
• Strong understanding of digital marketing platforms and strategies.

Responsibilities

• Manage relationships with key personnel and stakeholders.
• Assist in planning and executing marketing campaigns.

Skills

Marketing Experience

Stakeholder Management

Digital Marketing Strategies

Problem-Solving Skills

Communication Skills

Education

Bachelor’s Degree

Diploma in Marketing and Advertising

Tools

MS Office (Excel, Word)

Job description

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Embark on a journey where your unique contributions are celebrated, and your professional growth is embraced. At ADCB, we nurture a diverse, inclusive community where every voice is valued.

About the business area

The Retail Banking Group (RBG) supports retail and micro-business customers in managing their finances through expert advice and a full suite of specialist products and services in both conventional and Shari’ah compliant banking. The business is committed to digital innovation to deliver excellence in customer service. We are seeking an ambitious professional to join our Retail Banking team at ADCB, working alongside passionate colleagues who share your ambition to redefine excellence in UAE banking.

In this role, your key responsibilities include:

1. Relationship Management: Initiate and maintain productive, professional relationships with key personnel, business units, and internal stakeholders. Manage daily communications, support marketing activities, oversee relationships with agencies and external partners, and lead projects to ensure successful roll-outs.
2. Account Planning and Budgeting: Enhance marketing calendars, support budget management to maximize ROI, plan and track initiatives, and ensure activities are within budget following standard procedures.
3. Campaign/Event Management: Assist in planning and executing marketing campaigns, oversee monthly communications, develop briefs, coordinate with agencies, monitor campaign rollouts, and analyze performance data to optimize initiatives.
4. Management Reporting: Provide weekly status updates, assist in preparing strategic reports, and develop end-of-campaign reports to evaluate success against goals.
5. Vendor Management: Collaborate with external suppliers, manage relationships, and ensure performance standards are met.
6. People Management: Lead and organize team activities, ensuring targets are achieved and policies are followed.
7. Policies, Processes, Systems and Procedures: Implement and ensure adherence to departmental policies and procedures, maintaining service standards.
8. Continuous Improvement: Motivate the team to participate in change initiatives aligned with the bank’s standards.
9. Customer Service: Deliver high levels of service in all customer interactions, adhering to ADCB Service Standards.

The ideal candidate should have the following experience:

• At least 5 years of marketing experience in a reputable organization
• Bachelor’s Degree; a Diploma in Marketing and Advertising is a plus
• Proficiency in MS Office (Excel, Word)
• Creative mindset with strong problem-solving skills
• Excellent collaboration, communication, and interpersonal skills
• Stakeholder management experience
• Strong understanding of digital marketing platforms and strategies
• Knowledge of marketing fundamentals
• Experience in developing marketing briefs and executing initiatives

At ADCB, we are committed to fostering a respectful, caring, and disciplined work environment aligned with your career ambitions.