Senior Digital & Social Growth Leader

Uae Job Alert; Dubai; On-site; AED 300,000 - 420,000; Full time

Job summary

Uae Job Alert is seeking a Senior Digital and Social Manager to lead the group communications team, elevating our online presence and steering end-to-end digital campaigns across social media, content, SEO, paid advertising, and analytics to drive engagement and business growth.

The ideal candidate is an innovative, data-driven marketer with deep expertise in digital platforms, governance of brand voice, collaboration with stakeholders, and the ability to adapt to evolving trends to deliver

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or related field.
• Minimum 8 years of experience in digital marketing or social media management.
• Proven success in executing digital campaigns and managing SEO, paid ads, and social media.
• Strong leadership experience, including team and agency management.

Responsibilities

• Define and implement the group’s digital strategy for social media and the corporate website.
• Establish KPIs to track success across channels and drive continuous improvement.
• Monitor and leverage emerging digital trends to create competitive advantages.
• Oversee group-level social platforms (LinkedIn, Facebook, Instagram, X, YouTube, etc.).
• Develop a robust content calendar aligned with business priorities and communication pillars.
• Manage community engagement, ensuring prompt responses and brand reputation protection.
• Collaborate with creative teams to produce impactful, platform-specific content.
• Planned and managed paid social campaigns, optimized budgets, and targeted for maximum ROI.
• Lead the corporate website’s maintenance, updates, and optimization.
• Drive traffic through SEO, SEM, and targeted digital campaigns.
• Oversee content updates, including news, insights, and leadership features, in collaboration with divisions.
• Utilize analytics to track performance and implement enhancements to improve visitor engagement and conversion.
• Manage integrated digital campaigns across social media and the corporate website.
• Partner with internal and external teams to create high-quality multimedia content.
• Ensure consistency in brand tone, voice, and visual identity across all digital touchpoints.
• Foster a data-driven culture by utilizing analytics to measure channel and campaign performance.
• Provide leadership with regular reports and dashboards that demonstrate ROI and strategic alignment.
• Use insights to identify opportunities for improvement and inform future strategies.
• Align with divisions and business units to ensure digital content supports corporate and divisional goals.
• Work closely with PR, branding, and internal communications to amplify messaging.
• Develop governance policies for consistent social media and website management practices.
• Train and support regional teams to enhance their contributions to group digital platforms.
• Stay informed about the latest social media, digital marketing, and web technologies developments.
• Introduce innovative ideas to keep the group’s digital presence engaging and competitive.

Skills

Strategic digital marketing planning

Website management

Social media strategy

Paid advertising

SEO/SEM proficiency

Budget and project management

Campaign development and delivery

Education

Bachelor’s degree in Marketing, Communications, Business, or related field

Job description

Uae Job Alert is seeking a Senior Digital and Social Manager to lead the group communications team, elevating our online presence and steering end-to-end digital campaigns across social media, content, SEO, paid advertising, and analytics to drive engagement and business growth.

The ideal candidate is an innovative, data-driven marketer with deep expertise in digital platforms, governance of brand voice, collaboration with stakeholders, and the ability to adapt to evolving trends to deliver