Senior Sales Manager - Leisure

Ensures professional sales calls using Selling principles and SMART Selling philosophies.

Carefully plans sales calls into defined objectives.

Maintains a detailed knowledge of hotel facilities, features, and services.

Conducts extensive competitor research and maintains excellent product knowledge of the hotel.

Ensures systematically and efficiently calls on allocated accounts within location and reports findings and opportunities to the Director of Sales.

Pre-qualifies and targets prospects, utilizing hotel database and develops appropriate and effective sales solicitation strategies to increase hotel’s market share.

Professionally conducts routine telemarketing activities to identify new business opportunities and follows up on sales leads to identify prospects.

Meets and greets VIP guests upon arrival/departure.

Plans and makes sales trips to current and potential clientele to explore new business opportunities.

Entertains and conducts hotel inspections for relevant representatives/delegates whenever required.

Establishes strong contacts to source information regarding planned and upcoming functions/events.

Reviews and constantly seeks productivity level improvements through the process of “taking work out of the system” (when appropriate) and thorough streamlining of work processes.

Implements all sales action plans related to responsibility areas as outlined in the marketing plan.

Ensures all Heartists maintain an updated awareness of hotel product knowledge, current promotions, policy changes, and appropriate internal communication.

Assists in the recruitment and selection of Sales Heartists if required. Adheres to hotel guidelines when recruiting and uses a competency-based approach to selecting Heartists.

Maximizes the effectiveness of Heartists by developing each of their skills and abilities through appropriate training, coaching, and/or mentoring.

Assists in conducting annual Performance Development Discussions with Heartists and supports them in their professional development goals.

Encourages Heartists to be creative and innovative, challenging and recognizing them for their contribution to the success of the operation.