Senior Parent Experience & Admissions Leader

Aldar Education; Al Ruways Industrial City; On-site; AED 111,600 - 167,400; Full time

Benefits offered by this job

Monthly base salary between 10,000 and

Professional development

Coaching and training

Job summary

Aldar Education in Abu Dhabi, United Arab Emirates, seeks a Manager – Parent Relations for primary-secondary education. Arabic-speaking and fluent English required; you will lead front-of-house operations, admissions support, and parent communications to drive enrollment and retention.

The role involves coordinating with Admissions, Marketing, and Leadership teams, delivering exceptional service, and ensuring a compliant, welcoming parent journey across inquiries, tours, and onboarding.

Qualifications

• Bachelor’s degree from a recognized institution.
• Minimum 2 years of experience in a comparable parent relations, customer service, admissions, marketing, or Front of House role in the region.
• Arabic-speaking capability is required for the role.
• Fluent English communication skills, both written and spoken.
• Experience in the education sector is preferred.

Responsibilities

• Deliver high-quality customer service to prospective families, existing parents, visitors, employees, and community stakeholders.
• Welcome prospective parents and provide accurate guidance during the initial inquiry stage.
• Maintain a professional, approachable, calm, and culturally appropriate presence in the reception area.
• Ensure parents have reliable access to support for enquiries, concerns, complaints, and feedback.
• Build strong relationships with families to improve satisfaction, engagement, and student retention.
• Manage parent expectations through clear, timely, and professional communication.

Skills

Parent relations

Customer Support-Client Care

Arabic communication

English communication

Parent experience

Customer service

Admissions support

Student enrollment

Parent retention

Lead management

School information systems

Front of House management

Reception supervision

Complaint management

Service-level agreements

Net Promoter Score

Parent feedback analysis

Customer journey management

School marketing

Social media management

Content calendars

Community management

Website content

Newsletter development

School events

Community engagement

Outbound calling

School tours

Data analysis

Marketing reporting

Stakeholder management

Child protection

Safeguarding

Office management

Continuous improvement

Education

Bachelor’s degree

Job description

Aldar Education in Abu Dhabi, United Arab Emirates, seeks a Manager – Parent Relations for primary-secondary education. Arabic-speaking and fluent English required; you will lead front-of-house operations, admissions support, and parent communications to drive enrollment and retention.

The role involves coordinating with Admissions, Marketing, and Leadership teams, delivering exceptional service, and ensuring a compliant, welcoming parent journey across inquiries, tours, and onboarding.