Senior Marketing Manager

ESMOS Recruitment; Dubai; On-site; AED 60,000 - 100,000; Full time

Job summary

An established industry player is seeking a Senior Marketing Manager to lead innovative marketing strategies and campaigns. This role involves managing a team to attract new business while nurturing existing clients. The ideal candidate will have extensive experience across all marketing channels, including digital and social media. You will be responsible for developing engaging marketing assets and utilizing analytics to optimize performance. If you are a proactive leader with a passion for marketing and a track record of success, this opportunity is perfect for you.

Qualifications

• 5+ years of mid-level management experience in marketing.
• Experience in strategy creation and critical path analysis.
• Strong interpersonal and negotiation skills.

Responsibilities

• Develop effective marketing strategies and campaigns.
• Lead a team to execute complex marketing strategies.
• Use analytics to enhance website design and user journey.

Skills

Marketing Strategy

Digital Marketing

Data Analysis

People Management

Social Media Management

Budget Management

Content Creation

Job description

*** Events and Exhibition experience is a must***

*** Multiple vacancies for London, Dubai, and Riyadh, Saudi-based roles, with attractive salaries and benefits.***

This role is open to international candidates wishing to relocate.

Senior Marketing Manager Responsibilities

The Senior Marketing Manager is responsible for developing effective marketing strategies and campaigns.

Using traditional and innovative marketing techniques, you will lead marketing efforts to attract new business while nurturing existing clients.

The ideal candidate must have extensive experience and knowledge across all marketing channels, including social media and digital marketing.

Market research and analytics are essential to ensure engaging content evolves annually in line with our anticipated growth.

You will lead a team of marketers to execute complex marketing strategies across multiple verticals for each client.

Accountabilities

• Work with the team to develop a cyclical data-build strategy and maximize budget for data acquisition.
• Implement KPIs, manage performance reviews, and guide team members on execution, delivery, and professional development to reach their full potential.
• Create engaging marketing assets that influence conversion rates.
• Use analytics to enhance website design and user journey, increasing conversions and supporting marketing activities.
• Collaborate with the Digital Marketing Manager to develop and optimize multi-faceted digital campaigns for different audience groups.
• Develop media partnership agreements to support campaign plans throughout the year.
• Ensure all components are delivered successfully, with technology that is fit for purpose and integrated with marketing automation and lead scoring, providing effective analytics.
• Champion interactions with all parties to increase reach and attract new business annually.

Minimum Experience

• Minimum of 5+ years of mid-level management experience.
• Strategy creation and critical path analysis.
• Experience with databases and targeted direct marketing campaigns.
• People management skills.
• Website management and user experience expertise.
• Excellent writing, proofreading, and messaging skills.
• Extensive data analysis from multiple sources.
• Budget management and decision-making experience across marketing channels.
• Strong interpersonal, negotiation, and relationship-building skills.
• Experience with social media content creation, sponsored posts, and analytics.
• Good leadership skills and ability to work under pressure.
• Self-motivated, proactive, and able to work independently.
• Effective time management and professionalism.
• Teamwork and reliability.

*** ONLY shortlisted candidates will be contacted ***