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A leading company in medical technologies is seeking a Senior Marketing Director for its Orthopaedics division in Emerging Markets. The role involves driving market development, executing marketing strategies, and managing product lifecycles to enhance commercial success. The ideal candidate will possess extensive experience in product marketing and a comprehensive understanding of the orthopaedics portfolio, while also leading a high-performing marketing team.
Join to apply for the Senior Marketing Director, Orthopaedics (Recon & Robotics) EM role at Smith+Nephew
Join to apply for the Senior Marketing Director, Orthopaedics (Recon & Robotics) EM role at Smith+Nephew
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Senior Marketing Director Orthopaedics, Emerging Markets Region
Life Unlimited. At Smith+Nephew we design and manufacture technology that takes the limits off living.
The Sr Director Marketing works to drive orthopaedics market products in the Emerging Markets region. The successful candidate will drive market development through product launches, marketing campaigns, development programs and key customer focus. The Sr Director has a key role to play in driving New Product Launches involving the assessment, planning and launch of new products in the geography
The Sr Director Marketing must have a comprehensive understanding of the Orthopaedics portfolio (implants, capital and consumables), market, customer, and business needs, must support markets and coordinate and conceptualize product, customer and program development. In addition s / he coordinates and communicates with the country head offices, providing, extracting and analysing market insights and data, and ensuring continuous communication and collaboration with markets and Global marketing.
The Sr Director Marketing will also be responsible for defining and executing the portfolio and segmentation strategy for Enabling Technologies across Emerging Markets, including projects like, Hip / Knee Pre Op planning, local partnerships, driving efficiencies in portfolio lifecycle management and asset utilisation etc.. he / she will be responsible for developing and building an engaged high potential team while also mentoring other marketing stakeholders across the region.
Overall, the Sr Director Marketing is responsible for guiding and overseeing the localisation of global marketing strategies and tactical execution as well as formulation of regional marketing strategies. These activities include, regional price corridor settings, selection of market segments and target groups, product portfolio assessment, development and management, as well as training elements. The Regional Marketing Team has a strong focus on commercial excellence and local execution, as a lead for business, the Sr Director Marketing supports and works collaboratively with the countries’ sales and marketing teams, global marketing teams and various internal and external stakeholders and functional teams e.g. Supply Chain, Regulatory, Professional Education, and Healthcare Professionals
What will you be doing?
Responsibilities include strategic and business planning, marketing and project management.
Supplementary Tasks : (special activities)
Key Areas of Accountability
Lead and execute on following key activities :
Regional products launch management, planning, and execution :
Conduct market research activities to analyse and identify market needs and issues; ensure up to date market intelligence for market segments.
What will you need to be successful?
You. Unlimited.
We believe in creating the greatest good for society. Our strongest investments are in our people and the patients we serve.
Inclusion : Committed to Welcoming, Celebrating and Thriving inclusion, Learn more about our Employee Inclusion Groups on our website
Your Future : annual bonus, life insurance, company stock saving plan
Your Wellbeing : private health care with dental care package, multisport card / my benefit platform
Flexibility : possibility of working in hybrid model
Training : Hands-On, Team-Customized, subsidies for language classes, certifications and postgraduate studies
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Stay connected and receive alerts for jobs like this by joining our talent community.
We're more than just a company - we're a community! Follow us on LinkedIn to see how we support and empower our employees and patients every day.
Check our Glassdoor page for a glimpse behind the scenes and a sneak peek into You. Unlimited. , life, culture, and benefits at S+N.
Explore our new website and learn more about our mission, our team, and the opportunities we offer.
Seniority level
Seniority level
Director
Employment type
Employment type
Full-time
Job function
Job function
Marketing and Sales
Medical Equipment Manufacturing
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