Senior Manager - Product

SupportFinity™; Dubai; On-site; AED 200,000 - 300,000; Full time

Job summary

A leading company in the fashion and lifestyle sector seeks a Senior Product Manager to enhance the marketing and pre-order funnel. This role involves optimizing customer journeys, leveraging analytics to improve conversion rates, and collaborating with various teams to develop impactful strategies. The candidate should have strong product management experience, particularly in e-commerce, and be adept at utilizing marketing technology tools.

Benefits

Company employee discounts across all brands

Medical & health insurance

Collaborative work environment

Good vibes work culture

Qualifications

• Experience with tools for marketing and data analysis.
• Ability to collaborate with cross-functional teams.
• Comfort in fast-paced, data-driven environments.

Responsibilities

• Own and optimize the customer journey from landing to conversion.
• Develop pre-order and drop experiences.
• Collaborate with engineering and design to define requirements.

Skills

Product Management

Growth Funnels

Conversion Optimization

Performance Marketing

Data Analysis

Education

4+ years of product management experience

Tools

Segment

Amplitude

Braze

Google Analytics

Mixpanel

VWO / Optimizely

Magento

Job description

is an omnichannel fashion & lifestyle destination that offers 1400+ fashion & beauty brands in the UAE, KSA, Kuwait, Oman, Bahrain & Qatar. Customers can shop the latest on-trend outfits, shoes, bags, beauty essentials and accessories from international brandssuch as Tommy Hilfiger, Calvin Klein, Hugo, Marks & Spencer's, Dune London, Charles & Keith, Aldo, Crocs, Birkenstock, Skechers, Levi’s, Nike, Adidas, Loreal, and Inglot amongst many more. recently opened GCC’s first phygital store at Dubai Hills Mall; an innovative tech-led space which combines the best of both online & ofline shopping with online browsing & smart fitting rooms.

Role Overview :

As a Senior Product Manager – Marketing & Pre-Order Funnel , you will own and optimize the customer journey from landing to conversion. This includes marketing tech integrations, landing pages, campaign-driven funnels, product drops, and pre-order experience relatedfeature development. You’ll work cross-functionally withproduct design,marketing,AI / data science team, engineering, and data teams to build impactful experiences that drive traffic, engagement, and conversion beforecart.

Key Responsibilities :

• Own the marketing & pre-order funnel roadmap : Define and prioritize features and experiments to drive trafficand pre-order conversions.
• Partner closely with growth marketing on campaign integrations, personalized landing pages, A / B tests,referral features.
• Drive product discovery by deeply understanding customer behavior, using insights from analytics, heatmaps, surveys, and qualitative feedback.
• Develop pre-order and drop experiences
• Collaborate with engineering and design to define requirements, wireframes, user stories, and timelines.
• Work with data science / analytics to build and maintain dashboards, track KPIs (CTR, CVR, CAC, LTV), and iterate based on performance.
• Evaluate and implement martech tools : email / SMS integration, attribution modeling, and product recommendation systems.
• Partner with CRM and performance marketing teams to improve the top-of-funnel effectiveness and increase ROI on paid and organic efforts.
• Champion SEO / SEM, social commerce, and content-driven landing page strategies with measurable outcomes.
• Own experiments and hypothesis-driven development across the pre-order and marketing journey.

Qualifications :

• 4+ years of product management experience, ideally in consumer tech, fashion, or e-commerce.
• Strong understanding of growth funnels, conversion optimization, and performance marketing levers.
• Experience with tools like Segment, Amplitude, Braze, Google Analytics, Mixpanel, VWO / Optimizely.
• Familiarity with pre-order, drops, loyalty, waitlist, and limited-edition sales models.
• Ability to work with cross-functional stakeholders and communicate vision clearly.
• Comfort working in fast-paced, data-driven environments with agile teams.
• Bonus : Experience withMagento, headless commerce, or marketplace models.

KPIs You’ll Influence :

• Landing page conversion rate
• Pre-order conversion rate
• Bounce rate & time-on-site
• Marketing ROI
• Lead to purchase journey time

Benefits :

• Full-time role
• Company employee discounts across all brands
• Medical & health insurance
• Collaborative work environment
• Good vibes work culture.