Senior Manager â Regional Marketing

Exinity; Dubai; Hybrid; AED 60,000 - 100,000; Full time

Job summary

An established industry player is looking for a strategic and commercially minded Senior Manager for Regional Marketing. This role focuses on leading marketing efforts across the MENA region, particularly in the UAE, and requires a deep understanding of digital marketing and regional market dynamics. The ideal candidate will blend creativity with data-driven decision-making to enhance the client onboarding journey and drive regional growth. If you are passionate about marketing and thrive in a collaborative environment, this opportunity is perfect for you.

Benefits

Hybrid Working Policy

Discretionary Performance Related Bonus

Personalized Flex Benefits

Wellbeing Programs

Medical Insurance for Employee and Dependents

Qualifications

• Proven experience in regional or digital marketing in the MENA region.
• Strong understanding of digital marketing strategies and tools.

Responsibilities

• Design and implement targeted marketing plans for the MENA region.
• Collaborate closely with Sales, Product, and Partnerships teams.

Skills

Digital Marketing

Commercial Acumen

Data Analysis

Cross-Functional Collaboration

Stakeholder Management

Fluency in Arabic

Fluency in English

Education

Bachelor's Degree or Equivalent Experience

Tools

CRM Tools

Marketing Analytics Tools

Job description

In a few sentences

We are seeking a strategic and commercially minded Senior Manager Regional Marketing to lead our marketing efforts across the MENA region with a particular focus on the UAE. In this role you will be responsible for developing and executing impactful marketing strategies that support client acquisition improve onboarding and drive regional growth.

This role requires a deep understanding of digital marketing strong regional market knowledge and the ability to work crossfunctionally with a wide range of internal stakeholders. The ideal candidate will combine commercial acumen with creativity and datadriven decision making to optimize the endtoend client journey.

Key Responsibilities:

• Regional Strategy & Execution: Design and implement targeted marketing plans for the MENA region tailored to local customer needs and preferencesparticularly in the UAEwhile aligning with global brand and product objectives identifying new opportunities to drive revenue growth and increase market share.

• Commercial Focus: Ensure marketing initiatives contribute directly to commercial goals including lead generation conversion and revenue growth. Collaborate closely with Sales Product and Partnerships teams to align on business priorities.

• Onboarding Funnel Optimization: Partner with product design and marketing ops to improve the client onboarding journey. Use data and user insights to identify friction points and optimize conversion paths.

• CrossFunctional Collaboration: Act as the marketing lead for the region working closely with internal teams across Product Payments Compliance Sales and Partnerships to ensure alignment and efficiency in gotomarket execution.

• Regional Advocacy:Act as the internal champion for the MENA region providing recommendations and updates to leadership and internal teams. Youll share market insights campaign performance and recommendations to improve relevance and growth in the region

Qualifications :

Essential:

• Proven experience in a regional or digital marketing role focused on the MENA region with strong knowledge of the UAE market.

• Deep understanding of digital marketing strategies and tools across acquisition CRM and funnel optimization.

• Commercial mindset with a strong track record of delivering measurable business impact through marketing.

• Strong crossfunctional collaboration skills and the ability to align diverse teams behind shared regional goals.

• Analytical approach with experience using data and insights to guide strategy and improve performance.

• Excellent communication and stakeholder management skills.

• Fluency in Arabic and English (written and spoken) is essential.

Desirable:

• Qualification (BA degree or equivalent professional experience).

• Working experience within a Brokerage environment.

Additional Information :

BENEFITS & PERKS

We believe in fairly compensating all our people by providing them with a worldclass health insurance plan and a range of both core benefits and flex benefits for individual preferences. You will receive:

• Hybrid Working Policy
• Discretionary performance related bonus
• Personalized FlexBenefits
• A focus on your wellbeing including talks and access to selfdevelopment tools.
• Medical insurance for employee and dependents.

Exinity is an equal opportunities employer and positively encourages applications from suitably qualified and eligible candidates regardless of gender sexual orientation marital or civil partner status gender reassignment race colour nationality ethnic or national origin religion or belief disability or age.

Remote Work :

No

Employment Type :

Fulltime