Senior Executive - Brand Marketing

Apparel; Dubai; On-site; AED 90,000 - 150,000; Full time

Job summary

Remote DXB in Dubai seeks a senior marketing leader to develop and execute long-term and short-term strategies for assigned brands, driving growth, market presence, and customer engagement.

You will manage brand identity and ensure consistent messaging across cross-functional teams, oversee strategic budget allocation, and lead business development initiatives and copywriting. Build and lead a high-performing marketing team aligned with the company vision, thriving in a fast-paced market.

Responsibilities

• Develop and execute comprehensive long-term and short-term marketing strategies for assigned brands
• Drive growth, market presence, and customer engagement
• Manage brand identity and ensure consistent messaging across cross-functional teams
• Handle strategic budget allocation and optimize resource usage
• Lead business development initiatives and oversee copywriting
• Build and lead a high-performing marketing team aligned with company vision

Job description

Responsibilities

• Develop and execute comprehensive long-term and short-term marketing strategies for assigned brands
• Drive growth, market presence, and customer engagement
• Manage brand identity and ensure consistent messaging across cross-functional teams
• Handle strategic budget allocation and optimize resource usage
• Lead business development initiatives and oversee copywriting
• Build and lead a high-performing marketing team aligned with company vision