Senior Brand Manager – Consumer Electronics

Tradeling; Dubai; On-site; AED 200,000 - 300,000; Full time

Job summary

A leading B2B marketplace in Dubai is seeking a Senior Brand Manager for Consumer Electronics to drive the strategy and profitability of global brands. The role involves managing P&L, forecasting, and executing marketing campaigns across GCC markets. The ideal candidate has an MBA, 10+ years of experience, and proven success with top-tier electronics brands. Competitive salary and benefits are offered, with opportunities for professional growth.

Benefits

Competitive salary and benefits

Opportunities for growth and learning

Qualifications

• 10+ years of experience, with at least 5 years in the GCC, preferably in consumer electronics.
• Proven experience managing Tier 1 global electronics brands.
• Strong understanding of P&L ownership, pricing strategy, and budget management.
• Deep knowledge of retail, distribution, and e-commerce ecosystems in the GCC.

Responsibilities

• Own and manage end-to-end P&L for assigned brands.
• Lead annual and quarterly brand planning.
• Conduct strategic business reviews with brand principals.
• Collaborate cross-functionally with sales, supply chain, marketing, and finance teams.

Skills

P&L ownership

Negotiation

Strategic direction

Market growth

Communication

Data analysis

Education

MBA in Marketing or Business Administration

Tools

MS Excel

PowerPoint

Job description

Senior Brand Manager – Consumer Electronics

Join to apply for the Senior Brand Manager – Consumer Electronics role at Tradeling

Senior Brand Manager – Consumer Electronics

Join to apply for the Senior Brand Manager – Consumer Electronics role at Tradeling

Get AI-powered advice on this job and more exclusive features.

About Tradeling Group

Tradeling Group is MENA’s leading B2B commerce ecosystem, transforming how businesses connect and operate across the region. Established in 2019 and backed by the Government of Dubai, we seamlessly bridge global and regional suppliers with MENA-based demand, offering over one million SKUs across categories such as office supplies, food and beverage, and consumer electronics. Beyond our core B2B marketplace, we provide end-to-end business solutions, including logistics and fulfillment services, trade finance and flexible credit facilities, tailored procurement solutions for large-scale and recurring needs, as well as digital marketing and growth services to help suppliers and brands expand across the region. Driven by continuous innovation and a customer-first approach, Tradeling Group empowers businesses to trade smarter, faster, and more efficiently across MENA.

About Tradeling Group

Tradeling Group is MENA’s leading B2B commerce ecosystem, transforming how businesses connect and operate across the region. Established in 2019 and backed by the Government of Dubai, we seamlessly bridge global and regional suppliers with MENA-based demand, offering over one million SKUs across categories such as office supplies, food and beverage, and consumer electronics. Beyond our core B2B marketplace, we provide end-to-end business solutions, including logistics and fulfillment services, trade finance and flexible credit facilities, tailored procurement solutions for large-scale and recurring needs, as well as digital marketing and growth services to help suppliers and brands expand across the region. Driven by continuous innovation and a customer-first approach, Tradeling Group empowers businesses to trade smarter, faster, and more efficiently across MENA.

Role Overview

The Senior Brand Manager – Mobile Technology will drive the strategy, growth, and profitability of key global consumer electronics brands, including Samsung, Huawei, Apple, and others. The role exists to expand brand presence across the GCC and Africa, delivering sales targets, market share growth, and ROI-focused brand initiatives while managing full P&L ownership.

Key Responsibilities

• Own and manage end-to-end P&L for assigned brands, driving profitability and optimizing cost structures.
• Lead annual and quarterly brand planning, including demand forecasting, sales targets, pricing, and promotions.
• Conduct strategic business reviews with brand principals and internal stakeholders.
• Build and execute go-to-market strategies across the GCC and new territories.
• Develop and implement consumer insight-driven marketing campaigns to enhance brand positioning.
• Collaborate cross-functionally with sales, supply chain, marketing, and finance teams.
• Monitor competitor landscape, pricing dynamics, and market trends to identify growth opportunities.
• Negotiate commercial terms, trade marketing investments, and promotional support with principals and distributors.
• Ensure effective inventory planning and sell-through management to maximize cash flow.
• Manage relationships with retail partners, e-commerce platforms, and channel distributors.

Requirements

MBA in Marketing, Business Administration, or a related field (mandatory).

10+ years of experience, with at least 5 years in the GCC, preferably in consumer electronics.

Proven experience managing Tier 1 global electronics brands.

Strong understanding of P&L ownership, pricing strategy, and budget management.

Excellent negotiation, forecasting, and planning skills.

Experience launching and scaling brands across new regional markets.

Ability to provide strategic direction and inspire teams to meet and exceed KPIs and P&L goals.

Deep knowledge of retail, distribution, and e-commerce ecosystems in the GCC.

Strong analytical, decision-making, and problem-solving skills.

Proficiency in MS Excel, PowerPoint, and data-driven reporting tools.

Excellent communication and stakeholder management skills.

Preferred Qualifications

Self-driven with a proactive, entrepreneurial mindset.

Ability to thrive in fast-paced, performance-driven environments.

Proficiency in English; bilingual (Arabic / English) is an added advantage.

Why Join Us

Work at a fast-growing, government-backed digital company.

Collaborate with a diverse and talented team.

Be part of MENA’s evolving B2B ecosystem.

Competitive salary and benefits package.

Opportunities for growth, learning, and innovation.

Equal Opportunity Employer

At Tradeling Group, we are committed to diversity, inclusion, and integrity, and we strive to create a workplace that reflects these values. All employment decisions are made based on qualifications, merit, and business needs.

Seniority level

Seniority level

Mid-Senior level

Employment type

Employment type

Full-time

Job function

Industries

Technology, Information and Internet

Referrals increase your chances of interviewing at Tradeling by 2x

Get notified about new Senior Brand Manager jobs in Dubai, Dubai, United Arab Emirates .

Dubai, Dubai, United Arab Emirates 13 hours ago

Dubai, United Arab Emirates 50 minutes ago

Assistant Manager - Events & Festivals Marketing (National Talent only)

Marketing Analyst, Visa Direct Regional Field Marketing - CEMEA

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

J-18808-Ljbffr