Sales Executive Jobs UAE 2026 – HORECA Sales Vacancy at SAFCO

AE Jobs; Dubai; On-site; AED 60,000 - 90,000; Full time

Benefits offered by this job

Opportunity to work in growing HORECA.

Professional sales environment

Career development opportunities

Exposure to foodservice customers and 

Job summary

SAFCO in Dubai is hiring a Sales Executive – HORECA Division to drive sales and build partnerships with foodservice clients in the UAE. The role emphasizes developing sales and marketing strategies, expanding the customer base, and contributing to business growth.

The ideal candidate has at least 2 years of proven sales experience in Foodservice or HORECA, a valid UAE driving license, and excellent communication and negotiation skills to secure new opportunities.

Qualifications

• Minimum 2 years of proven sales experience.
• Experience in Foodservice or HORECA division is highly preferred.
• Valid UAE driving license is mandatory.
• Bachelor’s degree in Business Administration or related specialization preferred.
• Excellent communication and negotiation skills.
• Strong convincing and relationship-building abilities.

Responsibilities

• Develop and implement sales and marketing strategies for HORECA customers.
• Identify new business opportunities and expand customer base.
• Conduct market research to understand customer needs and industry trends.
• Build and maintain strong relationships with clients.
• Promote company products and services to foodservice customers.
• Enhance service standards and customer satisfaction.
• Achieve assigned sales targets and business objectives.
• Collaborate with internal teams to support sales activities.

Skills

Sales experience

Communication

Negotiation

Relationship-building

Driving license

Teamwork

Customer management

Education

Bachelor’s degree in Business Administration or related field

Job description

SAFCO is hiring Sales Executives for its HORECA Division in the UAE. This opportunity is ideal for experienced sales professionals with a background in foodservice, hospitality, or HORECA sales who are looking to grow their career in a dynamic business environment.

The successful candidate will be responsible for developing sales strategies, building customer relationships, understanding market requirements, and contributing to business growth through effective sales and marketing activities.

Job Title:

Sales Executive – HORECA Division.

Location:

Dubai.

Key Responsibilities:

• Develop and implement sales and marketing strategies for HORECA customers
• Identify new business opportunities and expand customer base
• Conduct market research to understand customer needs and industry trends
• Build and maintain strong relationships with clients
• Promote company products and services to foodservice customers
• Enhance service standards and customer satisfaction
• Achieve assigned sales targets and business objectives
• Collaborate with internal teams to support sales activities

Requirements:

• Minimum 2 years of proven sales experience
• Experience in Foodservice or HORECA division is highly preferred
• Valid UAE driving license is mandatory
• Bachelor’s degree in Business Administration or related specialization preferred
• Excellent communication and negotiation skills
• Strong convincing and relationship-building abilities
• Good sales and customer management skills
• Ability to work effectively both independently and within a team

Benefits:

• Opportunity to work in the growing HORECA sector
• Professional sales environment
• Career development opportunities
• Exposure to foodservice customers and business partnerships