Remote Digital Marketing Specialist - Growth & Performance

Simera; Abu Dhabi; On-site; AED 89,000 - 179,000; Full time

Job summary

Simera is seeking a Digital Marketing Specialist in the UAE (Abu Dhabi) to develop and execute campaigns across Google Ads, Meta Ads, LinkedIn and other channels. The role focuses on optimizing ROI, lead generation, and brand growth through data-driven decision making.

You will conduct research, create content, monitor metrics, and collaborate with cross-functional teams to ensure aligned marketing initiatives and ongoing testing of new strategies and tools.

Qualifications

• Knowledge of digital marketing channels and campaign management.
• Experience with paid advertising platforms (Google Ads, Meta Ads).
• Understanding of SEO, SEM, social media, email marketing, and content marketing.
• Strong analytical and data-interpretation skills.
• Experience with analytics platforms (e.g., Google Analytics).
• Ability to analyze campaign performance and make data-driven decisions.

Responsibilities

• Develop and execute digital marketing strategies and campaigns across online channels.
• Manage and optimize campaigns across Google Ads, Meta Ads, LinkedIn and other channels.
• Conduct keyword and audience research and competitive analysis.
• Create, coordinate, and optimize digital content for websites, social media, email, and campaigns.
• Monitor performance, budgets, conversions, traffic, and key metrics.
• Analyze data and generate performance reports and actionable insights.
• Perform A/B testing of ads, landing pages, and messaging.
• Optimize campaigns to improve ROI and customer acquisition.
• Collaborate with content, design, and sales teams.

Skills

Digital marketing

Paid advertising

SEO/SEM

Analytics

A/B testing

Content creation

Email marketing

Campaign management

Data interpretation

Cross-functional collaboration

Tools

Google Ads

Meta Ads

Google Analytics

Google Search Console

Job description

Simera is seeking a Digital Marketing Specialist in the UAE (Abu Dhabi) to develop and execute campaigns across Google Ads, Meta Ads, LinkedIn and other channels. The role focuses on optimizing ROI, lead generation, and brand growth through data-driven decision making.

You will conduct research, create content, monitor metrics, and collaborate with cross-functional teams to ensure aligned marketing initiatives and ongoing testing of new strategies and tools.