Regional Marketing Manager-MEA

Schneider Electric; Dubai; On-site; USD 70,000 - 100,000; Full time

Job summary

Schneider Electric seeks a Regional Marketing Manager to lead strategic marketing for their Sustainability Business in the Middle East. This role involves developing innovative marketing strategies, engaging with various stakeholders, and analyzing market trends to ensure effective execution of planned initiatives. A successful candidate will thrive in a fast-paced environment, displaying strong leadership and project management skills, while fostering creativity and collaboration across teams.

Qualifications

• Minimum of 8 years in executive communications or public relations.
• Experience in energy or sustainability industries strongly preferred.
• Proficient in graphic design; experience in developing presentations.

Responsibilities

• Develop and implement marketing strategies for the Sustainability Business.
• Manage regional marketing budgets and analyze trends for effective execution.
• Collaborate with sales and commercial teams for lead generation and event management.

Skills

Communication

Project Management

Creativity

Leadership

Stakeholder Engagement

Education

Bachelor’s Degree

Tools

Monday.com

Microsoft Office

Job description

Job Description

Schneider Electric is the most sustainable company in the world – and we seek like-minded, passionate people that share our values of Meaning, Inclusion, and Empowerment to join our team. Our Sustainability Business is a leader in the development and delivery of strategic solutions to address climate action, including sustainability and ESG consulting, data and resource management, enterprise efficiency, renewable energy procurement, and supply chain decarbonization.

Great people make Schneider Electric a great company.

In this newly developed role, the Regional Marketing Manager is a skilled leader who will play a major role in developing and implementing the strategic marketing plans for the Sustainability Business, primarily focused on the Middle East, with oversight for Asia Pacific. You will be a critical collaborator with our local sales and delivery teams to drive strategic, value-add initiatives, ranging across thought leadership development, event management, lead generation, and sales enablement. This is a unique opportunity for a motivated and creative individual to join a highly engaged and effective team, in a rewarding and rapidly changing market space. The successful candidate will be able to work well in a matrixed organization, connecting and collaborating with stakeholders in various countries and lines of business in the zone. The individual has an entrepreneurial spirit, enjoys gaining a deep understanding of the evolving marketplace, and will also inspire and coach “dotted-line” talent in the region.

Key Responsibilities:

• APMEA (Asia Pacific, Middle East) Zone Oversight: Work closely with Regional Head of Sustainability Business, the global Sustainability Marketing team, and the local commercial teams to develop and implement the MEA plan, with oversight on Asia, AUS, and India.
• Strategic Market Understanding: Develop a deep understanding of local market trends and regulations, and how they influence our marketing strategy, leading our sales and marketing teams to provide unique and bespoke localized support across the region. Ability to navigate and balance PR and news dynamics within all broader Schneider divisions and lead with the Sustainability Business story as a part of the main narrative will be important.
• Strategic Marketing Approach: deliver a strategically rooted, innovative, customer centric marketing plan to support the annual business plan, leveraging key levers of the marketing mix, with a focus on events, paid media (ie. ABM), PR and thought leadership, in the near term.
• Stakeholder Management & Communication: Constant interaction with internal / external stakeholders to ensure prompt alignment, timeliness, communication and flawless execution of all marketing activity – may also include some work with country PR partners. Communicate marketing plan and results to commercial leadership in the region, and cross functional leadership on a quarterly basis.
• Sales Enablement: understand client needs and assist in providing our consulting teams with tools they need to build productive dialogues. These tools could include localization of existing slideware, cut sheets, sales scripts, or offer-related training (ie. webinars, videos).
• Customer Stories: build and amplify local customer stories, and executive and/or subject-matter-expert speaking engagements within your marketing plan.
• Event Strategy and Support: Support and develop local event activity to provide a superior customer experience and meet business and growth objectives. This includes both Schneider Electric owned and third-party events in which we are attendees or exhibitors.
• Content Creation: We are a nimble team, working with our experts in a fast-moving market. In this role, working independently or with a third-party agency, you will develop localized content such as blogs, videos, social media ads, presentations. An eye for design and ability to create crisp value propositions to engage and educate our clients and prospects is key.
• Budget, Measurement and Insights: Manage the regional marketing budget effectively. Analyze existing data and historical trends in order to understand what is working best and adapt quickly, sharing your learnings with the team.

Key Linkages

• Sales
• Client Management
• Client Operations
• Marketing teams (content, operations, PR)
• Country marcom teams
• Key stakeholders from broader Schneider

The Secret Sauce

• A passionate, well-respected, natural born leader and collaborator with a go-get attitude.
• Creativity, and a high degree of initiative and pro-active management.
• Proven track record of developing translating business objectives into innovative and disruptive programs.
• Strong communication, presentation and budget management skills.
• Ability to work well with levels of the organization, and mentor junior levels.
• Open to change and must embrace the concept of continuous improvement.

Essential skills, qualifications

• Must have at least a minimum of 8 years of previous executive communications and/or public relations experience
• A track record of delivering value and innovation in previous marketing roles
• Experience and interest in energy or sustainability industries strongly preferred.
• Demonstrated ability to drive GTM strategies, synthesize complex topics, create compelling value propositions and sales tools. Some mix of writing, design, and/or presentation samples must be provided.
• An aptitude for and skillset in graphic design is particularly desirable. These skills will be used to ensure our assets are effective and compelling (including pagination layouts, graphics, slideware, etc) for both internal and external use.
• Exposure to event planning, including agenda development, logistics management, and an excitement for creating engaging and educational experiences.
• Proficient in Microsoft Office. Advanced PowerPoint skills preferred.
• Excellent verbal, written and presentation skills.
• Strong project management skills, with experience using workflow management platforms like Monday.com and Teams

Looking to make an IMPACT with your career?

When you are thinking about joining a new team, culture matters. At Schneider Electric, our values and behaviors are the foundation for creating a great culture to support business success. We believe that our IMPACT values – Inclusion, Mastery, Purpose, Action, Curiosity, Teamwork – starts with us.

IMPACT is also your invitation to join Schneider Electric where you can contribute to turning sustainability ambition into actions, no matter what role you play. It is a call to connect your career with the ambition of achieving a more resilient, efficient, and sustainable world.

We are looking for IMPACT Makers; exceptional people who turn sustainability ambitions into actions at the intersection of automation, electrification, and digitization. We celebrate IMPACT Makers and believe everyone has the potential to be one.

Become an IMPACT Maker with Schneider Electric – apply today!

€36 billion global revenue+13% organic growth150 000+ employees in 100+ countries#1 on the Global 100 World’s most sustainable corporations

You must submit an online application to be considered for any position with us. This position will be posted until filled.

Schneider Electric aspires to be the most inclusive and caring company in the world, by providing equitable opportunities to everyone, everywhere, and ensuring all employees feel uniquely valued and safe to contribute their best. We mirror the diversity of the communities in which we operate, and ‘inclusion’ is one of our core values. We believe our differences make us stronger as a company and as individuals and we are committed to championing inclusivity in everything we do.

At Schneider Electric, we uphold the highest standards of ethics and compliance, and we believe that trust is a foundational value. Our Trust Charter is our Code of Conduct and demonstrates our commitment to ethics, safety, sustainability, quality and cybersecurity, underpinning every aspect of our business and our willingness to behave and respond respectfully and in good faith to all our stakeholders. You can find out more about our Trust Charter hereSchneider Electric is an Equal Opportunity Employer. It is our policy to provide equal employment and advancement opportunities in the areas of recruiting, hiring, training, transferring, and promoting all qualified individuals regardless of race, religion, color, gender, disability, national origin, ancestry, age, military status, sexual orientation, marital status, or any other legally protected characteristic or conduct.