Regional Marketing Director: Growth, GTM & Brand

High Street Resources (HSR); Dubai; On-site; AED 600,000 - 900,000; Full time

Job summary

High Street Resources (HSR) seeks a Marketing Director in the UAE to lead the design and execution of a regional marketing strategy. You will build brand awareness, generate qualified leads, and align with Sales, Product, Partnerships, and executive leadership to drive commercial growth.

You will lead the internal marketing team and external agencies, translating complex digital asset offerings into clear customer value propositions and driving GTM initiatives across regions.

Qualifications

• 10+ years in B2B marketing or related fields.
• 4+ years in a senior marketing leadership role.
• Experience in technology, fintech, SaaS, payments, or digital assets.
• Proven track record of driving revenue and pipeline growth.
• Strong communication and storytelling skills.
• Analytical mindset with experience using marketing technologies and AI tools.
• Experience managing agencies and cross‑functional stakeholders.
• Knowledge of digital assets, Web3 or fintech is highly desirable.

Responsibilities

• Develop and execute the regional marketing strategy.
• Define product positioning and go-to-market plans.
• Build and scale the marketing team and budgets.
• Own marketing-generated pipeline and revenue targets; drive campaigns across channels.
• Strengthen brand positioning; oversee content, PR, events and partnerships.
• Translate technical products into clear customer value propositions; support product launches.
• Lead participation in major industry events and forge strategic partnerships.
• Establish KPIs and marketing reporting; measure ROI using data and AI tools.

Skills

B2B marketing

Senior leadership

Revenue & pipeline growth

Executive communication

Analytical mindset

Job description

High Street Resources (HSR) seeks a Marketing Director in the UAE to lead the design and execution of a regional marketing strategy. You will build brand awareness, generate qualified leads, and align with Sales, Product, Partnerships, and executive leadership to drive commercial growth.

You will lead the internal marketing team and external agencies, translating complex digital asset offerings into clear customer value propositions and driving GTM initiatives across regions.