Public Relations Manager

What Does a Public Relations Manager Do?

1. Design and execute strategic public relations plans to position DP World as a global trade and logistics leader
2. Manage external media agencies and handle incoming press requests
3. Create high-impact content including press releases, speeches, event summaries, and stakeholder communications
4. Strengthen the company’s voice through consistent messaging across digital and print media
5. Coordinate all PR content related to trade shows, conferences, and global events
6. Support promotional initiatives and internal awareness campaigns
7. Lead and manage public surveys to assess sentiment for both internal and external communication purposes
8. Act as a key contributor to DP World’s crisis communications preparedness and response

What Are the Key Responsibilities?

1. Manage daily PR operations and editorial planning across all media channels
2. Maintain strong relationships with journalists, news outlets, and regional media partners
3. Lead PR response planning, including special training in crisis communication protocols
4. Deliver content aligned with DP World’s strategic goals, events, and milestones
5. Analyze public opinion and engagement metrics to refine PR effectiveness
6. Collaborate with digital teams to ensure social media alignment with PR messaging

What Skills Are Needed for a PR Manager in Dubai?

Education:

1. Bachelor’s degree in Public Relations, Communications, Journalism, or a related field

Experience:

1. Minimum 15 years of experience in PR, with a proven record managing press and media relations
2. Hands-on experience executing large-scale PR campaigns and brand messaging initiatives

Technical Skills:

1. Copywriting and editing experience across formats (press, speeches, digital)
2. Familiarity with social platforms such as LinkedIn, Facebook, Twitter, and Instagram
3. Working knowledge of MS Office and multimedia editing tools is a plus

Soft Skills:

1. Excellent written and verbal communication skills
2. Strong interpersonal skills for agency and media engagement
3. Ability to manage multiple deadlines and large-scale events
4. Strategic thinker with high adaptability and resilience in high-pressure scenarios

What Benefits Come with This Position?

1. Lead global PR efforts for a top-tier logistics and trade brand
2. High visibility and engagement with executive leadership and global media
3. Competitive salary and full professional development support
4. Work in a multicultural, innovative, and mission-driven environment
5. Access to advanced crisis communication training through DDW and internal programs