Dubai
On-site
AED 60,000 - 90,000
Full time
11 days ago
Job summary
A leading marketing agency seeks a branding expert to oversee and innovate client strategies. This role involves planning, executing, and tracking branding efforts, enhancing awareness through creative approaches, and analyzing market trends to drive business growth. Ideal candidates should possess strong marketing and analytical skills.
Qualifications
- Experience in executing branding strategies and market analysis.
- Strong communication and presentation skills.
- Ability to innovate and align marketing strategies with client goals.
Responsibilities
- Plan and track execution of branding strategies for clients.
- Monitor market trends and consumer behavior to enhance client branding.
- Establish performance specifications and contribute to marketing strategies.
Skills
Creative marketing strategies
Brand management
Consumer behavior analysis
- Planning and tracking the execution of the strategies for the clients.
- Making sure that the design & social media department adhere to the brand guidelines and the mood-board of the clients.
- Creating roadmaps for the client, making sure that the customers will understand the brand persona and communication done by the client’s brand.
- Innovating with the ideas to increase the awareness of the client’s brand for more business through their customers.
- Tracking the traffic and preparing the branding strategy as per the metrics.
- Setting up GTM strategies for the brands with their products and executing them with a planned approach.
- Enable creative approach in marketing for clients to make sure that the audience take action and generate business for the clients.
- Establish performance specifications, cost and price parameters, market applications, and sales estimates.
- Monitor market trends like what their competitors are doing and suggest them to the client to upscale their branding game.
- Monitor consumer behaviour and work on strategies to increase the customer acquisition and retention.
- Align & set up the agency’s branding.
- Ensure the designs shared to the client’s are sent in the best of it’s presentation. Sharing ideas to design team for presenting.