Product Marketing Manager (Relocate to Abu Dhabi)

Bybit; Abu Dhabi; On-site; AED 60,000 - 120,000; Full time

Job summary

A leading cryptocurrency exchange is seeking an experienced Content/Community Product Manager to drive product development and enhance features for content creators. Candidates should have over 8 years of product management experience, preferably within social platforms or fintech. This role demands strong analytical skills, excellent collaboration abilities, and an understanding of the fast-paced crypto industry.

Qualifications

• 8+ years in content/community product management, preferably in social platforms or fintech.
• Large-scale user product experience (Millions level DAU Product) highly preferred.
• Strong analytical and problem-solving abilities with data-driven approach.
• Excellent collaboration and communication skills across technical and non-technical teams.

Responsibilities

• Own feature development for Bybit platform, including content creation tools for producers.
• Drive product roadmap execution from ideation to launch.
• Iterate on core product features based on user feedback and market trends.
• Build and optimize operational tools for content growth.
• Develop content governance mechanisms and creator support features.

Job description

About Bybit:

Bybit is a leading global cryptocurrency exchange, founded in 2018 by Ben Zhou. Headquartered in Dubai, Bybit has rapidly grown to serve over 70 million users worldwide, making it the world’s second-largest crypto exchange by trading volume. Our mission is to empower individuals and institutions to realise the full potential of crypto and Web3 technologies. Bybit offers a comprehensive suite of trading options, including spot and derivatives trading, as well as innovative products like the Bybit Card and Bybit Wallet. We are committed to providing a secure, transparent, and user-friendly platform, underpinned by industry-leading security measures and 24/7 customer support.

In 2025, Bybit established its European headquarters in Vienna, Austria, reinforcing its commitment to the European market and regulatory compliance. This strategic move positions Bybit at he heart of Europe, enabling closer collaboration with regulatory bodies and providing enhanced services to its European user base.

Responsibilities

• Own feature development for bybit platform, including content creation tools for producers and interaction features for consumers.
• Drive product roadmap execution from ideation to launch, ensuring seamless user experience for crypto content creators and traders.
• Iterate on core product features based on user feedback and market trends.
• Build and optimize operational tools and workflows that empower the content operations team to drive high quality content growth.
• Develop content governance mechanisms and creator support features to maintain ecosystem health.
• Partner with engineering teams to ensure timely, high-quality delivery of product features and technical implementations.
• Work closely with data science teams to analyze key product metrics, identify growth opportunities.
• Coordinate across multiple stakeholders to maintain product development velocity and strategic alignment.

Requirements

• 8+ years in content/community product management, preferably in social platforms or fintech.
• Large-scale user product experience (Millions level DAU Product) highly preferred.
• Experience with creator economy or social trading platforms is a plus.
• Strong product design and planning capabilities with expertise in user experience design, feature.
• Strong analytical and problem-solving abilities with data-driven approach.
• Excellent collaboration and communication skills across technical and non-technical teams.
• Ability to work effectively in fast-paced, evolving crypto industry environment.