Product Marketing Manager, Platforms - CEMEA

Apple Inc.; Dubai; On-site; AED 250,000 - 400,000; Full time

Job summary

Apple Inc. is seeking a Product Marketing Manager for the Platforms team in the CEMEA region. This role involves crafting marketing strategies, launching new technologies, and serving as the product spokesperson across various channels. The ideal candidate will possess a strong background in product development and marketing, along with proficiency in AI/ML technologies. They will work collaboratively with cross-functional teams to influence the product roadmap and enhance customer experience.

Qualifications

• 7+ years leading product development from concept to launch.
• Proficient in communicating effectively in English.
• Ability to travel regionally and globally up to 30%.

Responsibilities

• Own and drive the product-centric marketing strategy.
• Position Apple Intelligence and craft compelling messaging.
• Research trends and drive engagement with Apple features.

Skills

Product Development

Marketing Strategy

Communication

AI/ML Understanding

Influence and Storytelling

Education

Bachelor’s degree or equivalent

Job description

Product Marketing Manager, Platforms - CEMEA

As a member of our Product Marketing group, you’ll represent the customer throughout a product’s journey from concept through development and launch. You’ll develop and apply insights to help infuse innovative features into our product-development process. Together with our team, you’ll work to craft groundbreaking ideas into tangible products that excite the world. At Apple, we combine product management/development and product marketing responsibilities into a single, cross functional Product Management role that collaborates with design, engineering, finance, legal, marketing communications, public relations, market research, sales and support for maximum impact across the organization.The Product Marketing Manager will own and drive the product centric marketing strategy for their respective product line of business. A critical function of this role is to be the spokesperson for their product in market.The Product Marketing Manager is part of a team of product experts who champion products within their respective markets and seek innovative ways to keep our products at the heart of the customer conversation.

Description

Position Apple Intelligence, Siri and other Apple AI/ML technologies in the competitive landscape and craft compelling messaging to encourage developer and customer adoption.Launch and drive Momentum for new technologies, operating systems including iOS, iPadOS, macOS, watchOS and visionOS, and features in conjunction with marketing communications, corporate communications, events, and developer relations teams.Serve as an ambassador for Apple tools and technologies through press briefings and customer visits.Research and synthesize technology trends, competitive trends, and user feedback to identify new product and technology opportunities.Drive and execute a growth strategy to delight users and drive engagement with Apple Intelligence features.Contribute to the annual Marketing plan, outlining opportunity and actions that lead growth and category leadership.Be the liaison between Market and worldwide for all local business needs and feature requirements. Influence the software feature roadmap, making clear recommendations that improve customer experience.Become a visible and vocal member of the international Product Marketing team

Minimum Qualifications

• 7+ years experience having led multiple product development cycles from concept to launch
• Bachelor’s degree or equivalent industry experience
• Proficiency in English
• Ability to travel across the region and globally, up to 30% of the time

Preferred Qualifications

• Strong understanding of the intelligent voice assistant and AI/ML technology domains
• Strong ability to lead through influence, debate and storytelling
• Ability to simplify, communicate effectively and align stakeholders against a complex, dynamic market context
• Experience and ability to synthesize technologies into product communication for broad audience including customers, media, analysts, and leading industry specialists
• Press and media experience with success as a product spokesperson on a national or global level
• Leverages knowledge of business drivers, strategies and tactics play out in the market to guide action
• Builds partnerships and works collaboratively with others to meet shared objectives
• Best-in-class oral and written communication skills
• A self-starter who is dedicated and demonstrates creative and critical thinking abilities