Product Marketing Manager

Client of Departer; Dubai; On-site; AED 60,000 - 120,000; Full time

Job summary

A leading company in the construction sector is seeking a Product Marketing Manager to drive messaging and promotional strategies for its building materials portfolio. The ideal candidate will have over 8 years of experience, a strong background in product marketing, and excellent communication skills in English. This role requires strategic thinking, collaboration across functions, and a passion for technical storytelling.

Qualifications

• 8+ years of experience in product marketing, ideally in building materials or B2B sectors.
• Proven track record of launching and scaling technical products internationally.
• Confident in fast-paced environments with excellent communication skills.

Responsibilities

• Define and execute end-to-end product marketing strategy.
• Collaborate with teams to align product vision and commercial goals.
• Conduct market, customer, and competitor analysis.

Skills

Storytelling

Communication skills

Market analysis

Technical curiosity

Organization

Education

Degree in Marketing, Business, Engineering, or related field

Tools

SAP

Job description

Bachelor of Business Administration(Management)

Nationality

Any Nationality

Vacancy

1 Vacancy

Job Description

Job Description
You will own the messaging, positioning, and promotional strategy of selected product lines within the building materials portfolio.
Your duties and responsibilities will include:
• Define and execute the end-to-end product marketing strategy across regions and channels
• Shape compelling product stories that resonate with professional audiences from technical users to large-scale project executives
• Lead product launches from concept to execution, ensuring clear differentiation in competitive markets
• Collaborate closely with Product Management, Sales and Business Development to align product vision and commercial goals
• Create tailored value propositions and strategic messaging frameworks for various target segments
• Develop impactful marketing assets (technical brochures, presentations, videos, web content, sales enablement tools)
• Conduct in-depth market, customer, and competitor analysis to guide positioning and roadmap decisions
• Enable commercial teams through training, toolkits, and product-focused sales materials
• Act as the voice of the customer within the business, translating insights into actionable strategies
To be successful in this role you should have the following skills and experiences:
• You hold a degree in Marketing, Business, Engineering, or a related field
• 8+ years of experience in product marketing, ideally within building materials, construction tech, or industrial B2B sectors
• Proven track record of launching and scaling technical products across international markets
• Strong storytelling skills combined with technical curiosity and commercial acumen
• Confident working in fast-paced, cross-functional environments with a high degree of autonomy
• Excellent communication skills in English - both written and verbal
• Proficiency in SAP (or similar ERP systems) as an added value
• You are highly organized, resilient under pressure, and excel at prioritizing in a fast-moving, hands-on setup

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