Product Manager-REF

Midea Group; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A leading global consumer appliances company is seeking a passionate Product Marketing Manager for its Dubai office. The role involves product planning, execution, and managing marketing initiatives across channels. Candidates should have at least 7-8 years of relevant experience in the home appliances industry, with strong analytical skills and proficiency in English. This is a unique opportunity to be part of a rapidly growing organization committed to innovation and excellence.

Benefits

Lifelong training opportunities

Professional growth

Supportive team environment

Qualifications

• Proven experience as a sales and marketing/product manager/channel manager for at least 7-8 years in the home appliances industry.
• Experience in product management for the refrigerator category is advantageous.
• Efficiency in English is required.

Responsibilities

• Conduct product value assessment through benchmarking.
• Analyze trends of various markets in the Middle East region.
• Plan and execute product & marketing initiatives with distributors.

Skills

Analytical mind

Quantitative skills

Digital marketing

Communication skills

Education

BSc/BA in Marketing, Communications

Tools

Microsoft Office

Job description

We are seeking a passionate and execution-oriented Product Marketing Manager / Product Manager who will be the nodal point for product planning and execution. For this role, you will be a creative and quantitative thinker.

The candidate should be familiar with product trends, competitor landscape, consumer demand shifts, and distribution channel dynamics (offline and online) and he/she should deliver the acumen to develop an actionable plan towards profitable growth.

This position also requires proven relationship management, multi-level communication skills and a high degree of organization.

Responsibilities:

• Product Value assessment through benchmarking.
• Trends analysis of a wide range of country footprints in Middle East region
• Propose product lineups through downstream logic building.
• Plan and execute through distributors the product & marketing related initiatives (e.g., Price Comparison, Specification planning & USP creation, supporting consumer research initiated by the RHQ, Terminal Display Execution, Product Flooring, Go-to-market planning, Value Chain pricing, etc.)
• Work with various teams (design, content, product, sales) to ensure all projects are aligned with the guidelines and executed within the timelines.
• Help the sales management in creation of sales plan and channel penetration plan.
• Work closely with distributor`s team for all marketing and channel initiatives.
• Communicate the vision and value of new products to the channel and develop sales tools that facilitate the selling process.
• Review inventory levels and ensure product availability in all channels.
• Track sell-out data in each of the channels and report periodically

Requirements:

• Proven experience as sale and marketing/product manager/channel manager for at least 7-8 years in the home appliances industry in the country /region of Middle East or any individual country.
• Product Management experience for Refrigerator category is an advantage
• Analytical mind and strong quantitative skills
• Efficiency in English
• Proficient in related software’s especially Microsoft Office
• BSc/BA in Marketing, Communications is an advantage.
• Digital marketing skills is an advantage.

What You'll be Joining

Midea Consumer Appliances DMCC is a Regional Head Quarter of Midea Group, a rapidly growing Fortune 500 company, with humanizing-technology and provide customized solutions based on our deep understanding of human nature, enabled by the joint forces of 55 years manufacturing excellence and global leading robotic and automation technology.

The RHQ is based in Dubai where we house the most iconic brands from Midea Group portfolio: Midea, Toshiba, Eureka, and Master Kitchen. Our operational territory expands from the Europe, Middle East, Africa, CIS.

Being experts in Home Appliances, we continue to create, develop, and evolve our solutions with one commitment only: “To deliver the best products and services to our customers”. We are proud of our agile, strong, and creative team who drive our growth.

We constantly identify, recruit, cultivate and promote talents who are bold and have international vision. We strongly believe everyone has unlimited potential and in the power of innovation.

With Midea Consumer Appliances DMCC you will receive lifelong training, the opportunity to grow professionally and personally, and you will work with and learn from the most dedicated and supportive teams imaginable. Talent is at the center of everything we do, join us and let’s grow together.

Get to know more: https://www.midea-group.com/