Product Manager

Worklane GmbH; Dubai; On-site; AED 250,000 - 420,000; Full time

Job summary

Worklane GmbH in Dubai seeks a Marketing Product Manager to lead strategy, product roadmap, and cross‑functional execution across Regulatory, Medical, Sales and partners.

The role focuses on pharma and Health Care Consumer products, driving brand growth, market insights, and compliant promotional programs while coordinating with ME regional teams.

Qualifications

• Bachelor’s degree in Pharmacy or life sciences.
• PharmD/PhD or MBA preferred.
• Experience in marketing product management in biotech, health care consumer, or pharma.

Responsibilities

• Lead development and execution of strategies guiding patients from decision‑making to adherence.
• Design and implement integrated programs to support patients and consumers, with advocacy, education, and promotional materials.
• Monitor market trends and performance indicators to identify opportunities and craft data‑driven strategies.
• Collaborate with Regulatory, Medical Affairs, Sales, and external agencies to deliver cohesive marketing initiatives.
• Shape and evolve brand strategy based on market insights and needs.
• Manage marketing budgets to maximize ROI and align with priorities.
• Establish KPIs and track progress, sharing findings with stakeholders.
• Keep up with trends in media, technology, and digital platforms for patient engagement.

Skills

Strategic marketing

Product roadmap

Cross-functional leadership

Stakeholder management

Analytical skills

Strong communication

Education

Bachelor’s degree in Pharmacy or life sciences

PharmD / PhD / MBA preferred

Job description

Location: AE - Dubai, AE

Key Responsibilities

• Strategic Planning & Execution: Lead the development and execution of strategies that guide patients from decision‑making to adherence, ensuring alignment with the brand’s overall objectives.
• Program Creation & Implementation: Design and implement innovative, integrated programs to support patients and consumers, with a focus on advocacy, education, and promotional materials.
• Market Research & Analysis: Continuously monitor market trends, competitor activities, and performance indicators. Use insights from research, advisory boards, and stakeholder feedback to identify market opportunities and create data‑driven strategies.
• Collaboration Across Teams: Work closely with internal departments (Regulatory, Medical Affairs, Sales, etc.) and external agencies to deliver cohesive marketing initiatives that drive brand success.
• Brand Strategy Development: Collect and analyze market insights to identify growth opportunities. Shape and evolve brand strategy based on actionable data and market needs.
• Budget Oversight: Manage marketing budgets effectively to ensure maximum return on investment, ensuring spending aligns with strategic priorities.
• Performance Tracking & Reporting: Establish key performance indicators (KPIs) to measure the success of marketing efforts. Continuously track progress and share findings with key stakeholders.
• Innovation in Media & Technology: Keep up with the latest trends in media, technology, and digital platforms to create new opportunities for enhancing patient experiences and brand engagement.
• Stakeholder Engagement & Alignment: Lead presentations to both internal teams and external stakeholders (including healthcare professionals, key opinion leaders, and partners) to ensure alignment on strategic initiatives and increase brand visibility.
• Event Management: Oversee the brand’s presence at major industry conferences and patient‑focused events to drive engagement and strengthen relationships.
• Sales Support: Partner with Sales and Operations teams to ensure smooth execution of marketing programs that support sales objectives in the field.
• Regulatory Compliance: Ensure all marketing materials and programs adhere to Medical, Legal, and Regulatory guidelines, ensuring full compliance at all stages.
• Agency Management: Lead and manage external agency relationships, ensuring timely delivery of high‑quality projects within budget, and in alignment with Bausch + Lomb’s strategic goals.
• Portfolio Management & Growth: Actively explore new product opportunities and drive the successful launch of new products in line with company strategy.
• Competitive Insights: Conduct detailed competitive analysis to stay ahead of market trends and inform business strategy.
• Regional Partnerships: Collaborate with commercial teams, distributors, and key stakeholders across the ME region to strengthen Bausch + Lomb’s position and ensure industry leadership.

Internal Processes

• Ensure consistent compliance to company policies and procedures, corporate governance, and relevant legislation within area of responsibility
• Complete all assigned training items in a timely manner
• Keep abreast of company policies, procedures, and systems
• Strive to consistently apply the company’s vision, mission, and values throughout your area of responsibility
• Be strategic in solving problems and building and maintaining relationships (both proactively and reactively)
• Work cooperatively to achieve a common goal and enhance productivity on a project
• Show commitment to performance and quality standards
• Maintain any company equipment or property for example vehicle, electronic equipment, sales material, and company’s corporate image
• Confidentiality: company marketing / sales material, pricing, policies, systems, research, and data, not to be discussed outside the organization

Key Relationships

Business Unit commercial team, Regulatory Affairs, Pharmacovigilance, Finance, Distributors’ marketing team, HCPs, Bausch Global, Regional, and local Marketing teams, Marketing Agencies, etc.

Qualifications & Training

• Bachelor’s degree required, preferably in Pharmacy, life science discipline, or related field.
• PharmD, PhD, or MBA preferred

Key Competencies

• In-depth knowledge on Pharmaceuticals, Health Care Consumer, and general science
• Organizational and management capabilities
• Demonstrate leadership traits
• Excellent communication and marketing skills
• Strong verbal and written communication abilities
• Demonstrate success in all aspects of marketing, including, but not limited to positioning, product development and commercialization
• Strong analytical skills used to drive decision‑making
• Strong interpersonal skills with a culturally diverse employee base
• Demonstrate ability to collaborate cross‑functionally to ensure that key stakeholder needs are satisfied.

Experience

• Proven success in developing, refining, and implementing a product roadmap for a cutting‑edge analytics suite of products and overseeing a cross‑functional network of experts and developers to execute on the roadmap
• 5+ years’ relevant industry experience, including experience in a marketing product management role at a biotech, Health Care Consumer, or pharma company.

This position may be available in the following location(s): Dubai, United Arab Emirates