PR Manager - Hospitality Group

al salah holding; United Arab Emirates; On-site; AED 220,000 - 420,000; Full time

Job summary

al salah holding is seeking an experienced PR professional to lead strategy and execution across its group brands in the UAE. The role focuses on media relations, content creation, and securing coverage to elevate brand presence.

The candidate should bring 6+ years in PR, strong English writing, and proven ability to manage multiple brands and deadlines while coordinating with marketing and leadership teams.

Qualifications

• Bachelor's degree in PR, Communications, Marketing, Journalism, or a related field.
• 6+ years of experience in PR, communications.
• Strong knowledge of the UAE media and PR landscape.
• Established relationships with media, journalists, and industry platforms.
• Experience in tourism, hospitality, travel, restaurants, or lifestyle brands is highly preferred.
• Excellent English communication and writing skills.
• Strong networking, communication, and relationship-building skills.
• Presentable, proactive, creative, and confident when dealing with media and senior management.
• Ability to manage multiple brands, PR activities, and deadlines.

Responsibilities

• Develop and execute PR activities across the Group and its brands.
• Build and maintain relationships with media, journalists, publications, influencers, and stakeholders.
• Secure media coverage, interviews, features, and brand exposure.
• Prepare press releases, statements, announcements, and PR content.
• Coordinate media interviews, press visits, events, launches, and photoshoots.
• Identify PR opportunities for new destinations, launches, and milestones.
• Support visibility and positioning of the Group and its leadership.
• Work with Marketing, Social Media, Business Development, and Management for consistent communication.
• Monitor media coverage and manage the Group's public image.

Skills

Networking

Communication

Relationship-building

English writing

Time management

Education

Bachelor's degree in PR/Communications/Marketing/Journalism

Job description

Job Responsibilities:

• Develop and execute PR activities across the Group and its different brands.
• Build and maintain relationships with media, journalists, publications, influencers, and industry stakeholders.
• Secure relevant media coverage, interviews, features, and brand exposure.
• Prepare press releases, media statements, corporate announcements, and PR content.
• Coordinate media interviews, press visits, events, launches, and photoshoots.
• Identify PR opportunities for new destinations, business launches, hospitality concepts, restaurants, achievements, and company milestones.
• Support the visibility and positioning of the Group and its senior leadership.
• Work closely with Marketing, Social Media, Business Development, and Management to ensure consistent brand communication.
• Monitor media coverage and manage the Group's public image and reputation.
• Identify relevant awards, events, partnerships, and industry opportunities to increase Group visibility.
• Maintain an updated database of media contacts and PR partners.
• Prepare regular reports on media coverage, PR activities, and results.

Job Qualifications:

• Bachelor's degree in PR, Communications, Marketing, Journalism, or a related field.
• 6+ years of experience in PR, communications.
• Strong knowledge of the UAE media and PR landscape.
• Established relationships with media, journalists, and relevant industry platforms.
• Experience in tourism, hospitality, travel, restaurants, or lifestyle brands is highly preferred.
• Excellent English communication and writing skills.
• Strong networking, communication, and relationship-building skills.
• Presentable, proactive, creative, and confident when dealing with media and senior management.
• Ability to manage multiple brands, PR activities, and deadlines.