Omnichannel Marketing Campaigns Manager EEMEA, Surgical

Edwards Lifesciences Corporation; Abu Dhabi; On-site; AED 260,000 - 380,000; Full time

Job summary

Edwards Lifesciences Corporation in Abu Dhabi is seeking a results-driven marketing professional to lead strategic planning and execution for the Surgical Product Portfolio. You will shape messaging, campaigns and materials to reach clinicians and patients, while ensuring regulatory alignment.

Collaborating with Sales, Medical Affairs and cross-functional partners, you will drive regional initiatives, manage campaigns end-to-end and evolve best practices in digital marketing, CRM, and

Qualifications

• Experience in life sciences, healthcare, or medical devices is required.
• Ability to drive marketing campaigns and sponsorships in regulated environments.
• Strong written and verbal communication with ability to influence multiple stakeholders.

Responsibilities

• Develop & execute comprehensive marketing plans, materials and campaigns for Edwards Surgical Product Portfolio.
• Drive messaging and experiences around Edwards Surgical Portfolio for current and future users.
• Partner with Sales and Medical Affairs to execute regional and country initiatives and gather field insights.
• Lead through regulatory and legal processes to ensure compliant marketing materials.
• Collaborate with Regional/Global Marketing and Professional Education on initiatives.

Skills

Digital Marketing

Cross-functional collaboration

Communication skills

Marketing campaign development

Stakeholder management

Education

Bachelor’s Degree

Master’s Degree or equivalent

Tools

CRM

Job description

Job description

Innovation starts from the heart. Heart valve disease impact millions of lives, spanning all ages and geographies. As communities globally address the opportunities and challenges of cardiovascular care, telling a compelling and authentic story is more crucial than ever. Beyond raising awareness, our Marketing teams build lasting, trusted relationships with medical professionals and industry stakeholders to ensure patients can receive the treatments they need.

Dedicated to innovation, our Surgical business unit is focused on identifying and solving critical, unmet needs in cardiac surgery. In understanding the challenges of open-heart surgery, we partner with surgical teams to deliver modern technologies intended to enhance patients’ quality of life and expand their potential treatment opportunities. It’s our driving force to help patients live longer and healthier lives. Join us and be part of our inspiring journey.

How you’ll make an impact

• Develop & execute comprehensive marketing plans, products materials and campaigns (including strategies and tactics) for Edwards Surgical Product Portfolio
• Drive messaging and experiences around Edwards Surgical Portfolio for current and future users
• Partner closely with Sales and Professional Education teams to execute regional and country-level initiatives and gather field insights to shape marketing plans and align product messaging
• Drive marketing materials execution through all relevant legal and regulatory approval processes through collaboration with relevant cross-functional stakeholders, as needed
• Partner closely with Regional/Global Marketing and Professional Education on various initiatives.

What you'll need (Required)

• Bachelor’s Degree with 5 years of related experience, or Master’s Degree/equivalent with 3 years of related experience
• Experience in life sciences, healthcare, or medical devices, ideally with exposure to cardiovascular disease, heart failure, or physician-facing marketing.
• Proven experience in Digital Marketing (including Digital Media & CRM)
• Proven ability to work effectively with cross-functional partners (Sales, Medical Affairs, Regulatory, Legal)
• Pragmatic, solution-oriented mindset with the ability to drive progress and deliver outcomes in complex or resource-constrained environments.
• Ability to be an influential "voice of the product" to external and internal audiences
• Excellent documentation, written, and verbal communication skills.
• Strong interpersonal, negotiation, and relationship-management skills, with the ability to align stakeholders and drive achievement of objectives.
• Strong functional knowledge in marketing campaign development and execution, with the ability to apply best practices, improve ways of working, and contribute to new concepts, tools, or standards within the team.