National Sales Manager

Genetic Callnet Consultancy Pvt Ltd.; Dubai; On-site; AED 200,000 - 300,000; Full time

Job summary

A leading distributor in the UAE seeks a National Sales Manager (NSM) to drive sales growth in the FMCG and beauty sectors. The role requires extensive experience in sales leadership, achieving double-digit growth, and managing a large team. Candidates should have strong negotiation skills, a data-savvy mindset, and a Bachelor’s degree. This position offers a competitive salary, performance bonuses, and benefits including medical coverage and travel allowances.

Benefits

Performance bonus

Family medical

Annual flight allowances

Qualifications

• 15+ years of progressive sales experience in FMCG or beauty distribution.
• Minimum 5 years at NSM or Head-of-Sales level.
• Fluency in English; Arabic or Hindi is an advantage.

Responsibilities

• Own P&L and revenue growth for UAE operations.
• Lead, coach, and upskill a 30+ person field sales team.
• Negotiate annual business plans and optimize distributor partnerships.

Skills

Sales analytics

Negotiation skills

Leadership

Education

Bachelor's degree

MBA (preferred)

Job description

Direct message the job poster from Genetic Callnet Consultancy Pvt Ltd.

Managing Director at Genetic Callnet Consultancy Pvt. Ltd.

National Sales Manager – FMCG & Beauty

Dubai, UAE

AED 25k-30K

About the role

Genetic Callnet Consultancy has partnered with a leading UAE distributor of beauty, personal‑care and FMCG brands to appoint a results‑driven National Sales Manager (NSM) . If you are a commercial leader with 15 + years’ experience scaling multi‑channel sales across the GCC, we’d love to meet you.

Key responsibilities

• Own P&L and revenue growth for UAE operations, delivering ambitious YoY targets.
• Craft & execute national channel strategy spanning modern trade, traditional trade, key accounts, e‑commerce and own retail.
• Lead, coach and upskill a 30 + person field sales & KAM team , instilling a high‑performance culture.
• Negotiate annual business plans, trade‑marketing budgets and JBP agreements with top retailers.
• Optimise route‑to‑market & distributor partnerships to maximise coverage, availability and ROI.
• Leverage sales analytics to drive demand forecasting, promo effectiveness and category penetration.
• Partner with Marketing, Supply‑Chain and Finance on NPD launches, inventory planning and margin management.
• Represent the company at regional trade shows and industry forums, strengthening brand visibility.

What you’ll bring

• 15+ years progressive sales leadership in FMCG, beauty or personal‑care distribution; minimum 5 years at NSM / Head‑of‑Sales level.
• Proven track record of double‑digit growth and P&L ownership within the GCC retail landscape.
• Deep retailer network (Carrefour, Lulu, Panda, Union Coop, Amazon / Noon, etc.) and strong negotiation skills.
• Data‑savvy mindset—proficient in sales analytics, BI dashboards and demand planning tools.
• Inspirational people leader with expertise in coaching, performance management and succession planning.
• Bachelor’s degree; MBA preferred. Fluency in English essential; Arabic or Hindi is an advantage.

You’ll shape the national growth story of dynamic global brands, enjoy a collaborative culture and earn a competitive salary, performance bonus, family medical and annual flight allowances.

Ready to elevate your career?

Apply via LinkedIn or send your CV to [e-mail] with subject “NSM – UAE”.

Seniority level

Seniority level

Mid-Senior level

Employment type

Employment type

Full-time

Job function

Job function

Sales, Management, and Business Development

Food and Beverage Manufacturing, Wholesale Food and Beverage, and Food and Beverage Services

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Manager Sales National • Dubai, Dubai, United Arab Emirates