Meta Ads Specialist

Colossyan; United Arab Emirates; On-site; AED 220,345 - 293,793; Full time

Job summary

Colossyan is seeking a results-driven Meta Ads Specialist to manage and scale high-performing paid social campaigns on Facebook and Instagram. This fully remote, full-time role requires 3+ years of experience in managing Meta Ads, strong data analysis skills, and the ability to optimize campaigns for better ROI. You will collaborate with creative and marketing teams to drive performance in a flexible work environment. Competitive salary based on experience and performance is offered.

Qualifications

• 3+ years of experience managing Meta Ads (Facebook & Instagram) campaigns.
• Proven track record of scaling campaigns and achieving strong ROAS.
• Strong understanding of ad funnels, audience targeting, and retargeting strategies.

Responsibilities

• Plan, launch, and manage Meta ad campaigns.
• Monitor and optimize campaigns to improve performance metrics.
• Analyze campaign data and provide actionable insights.

Skills

Managing Meta Ads campaigns

Data analysis

Audience targeting and segmentation

Campaign optimization

Communication

Tools

Meta Ads Manager

Google Analytics

Job description

About Huzzle

At Huzzle, we connect exceptional talent with top opportunities at leading companies across the UK, US, Canada, Europe, and Australia. Our clients include startups, digital agencies, and tech platforms in industries such as SaaS, MarTech, FinTech, and EdTech. Unlike an outsourcing agency, we place you directly with a client where you’re hired in-house as a valued member of their team.

Role Type: Full-time

Engagement: Independent Contractor

Job Summary

We are looking for a results-driven Meta Ads Specialist to manage and scale high-performing paid social campaigns across Facebook and Instagram. In this role, you’ll take ownership of campaign strategy, execution, and optimization, working closely with creative and marketing teams to drive measurable growth. This is an ideal opportunity for someone who thrives in a performance-focused environment and understands how to turn data into revenue.

Key Responsibilities

• Plan, launch, and manage Meta (Facebook & Instagram) ad campaigns
• Monitor and optimize campaigns to improve performance metrics (CPA, ROAS, CTR)
• Conduct audience research, segmentation, and targeting strategies
• Collaborate with creative strategists and designers to develop high-converting ad creatives
• Perform A/B testing on creatives, copy, and landing pages
• Analyze campaign data and provide actionable insights and reporting
• Manage ad budgets efficiently to maximize ROI
• Stay updated on Meta platform changes, trends, and best practices

Must-Have

• 3+ years of experience managing Meta Ads (Facebook & Instagram) campaigns
• Proven track record of scaling campaigns and achieving strong ROAS
• Strong understanding of ad funnels, audience targeting, and retargeting strategies
• Experience with Meta Ads Manager and analytics tools (e.g., Google Analytics)
• Ability to analyze performance data and make data-driven decisions
• Strong attention to detail and campaign management skills
• Excellent communication and ability to work in a remote team

Nice-to-Have

• Experience with TikTok Ads or Google Ads
• Background in eCommerce, DTC, or SaaS marketing
• Familiarity with tracking tools (e.g., pixels, conversion APIs)
• Experience working in an agency or high-growth startup

Competitive salary based on experience and performance.

Fully remote role with flexible work environment.

Work with fast-growing global brands and marketing teams.

Opportunity to scale campaigns with significant ad budgets.

Direct impact on revenue and business growth.

Collaborative, performance-driven team culture.