Marketing Specialist (Offline Marketing)

Marketing Specialist (Offline Marketing)

Develop and execute offline marketing campaigns that resonate with target audiences, utilizing print, events, and direct mail strategies.

Collaborate with creative teams to design impactful marketing materials that align with brand messaging and objectives.

Plan and oversee promotional events, ensuring all logistics, from venue selection to attendee engagement, are meticulously handled.

Create and maintain a detailed marketing calendar to ensure timely execution of all offline initiatives.

Generate reports on campaign outcomes and present findings to stakeholders, demonstrating the value of offline marketing efforts.

Desired Candidate Profile

• Bachelor's degree in Marketing, Business, or a related field is essential, with a preference for candidates holding an MBA.
• A minimum of 3 years of hands-on experience in offline marketing, showcasing a proven track record of successful campaigns.
• Certification in marketing or project management, such as PMP or Certified Marketing Professional, is highly advantageous.
• Experience in industries such as retail, consumer goods, or hospitality will be prioritized for relevant insights.