Marketing & Social Media Strategist

Confidential Company; Dubai; On-site; AED 60,000 - 180,000; Full time

Job summary

Confidential Company in Dubai is seeking a Marketing and Social Media Specialist to strengthen brand presence, generate qualified leads and support commercial objectives.

You will manage campaigns across digital and traditional channels, create content, and coordinate with sales to define audiences and tracking. This role requires a bachelor’s degree and at least two years in marketing, with strong copywriting and analytics skills.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or related field.
• At least two years of integrated marketing, social media, email marketing, or lead generation experience.
• Experience across multiple marketing channels and campaigns.
• Proficiency with email marketing or marketing automation platforms.
• Strong copywriting and storytelling abilities.

Responsibilities

• Develop and implement integrated marketing and advertising strategies across digital and traditional channels.
• Plan and execute campaigns across social media, email, websites, paid advertising, events, and offline marketing.
• Manage social media channels including LinkedIn, Instagram, Facebook, TikTok.
• Create, schedule, and publish engaging written, visual, and video content.
• Develop and manage content calendars for campaigns, promotions, events, partnerships, and announcements.
• Plan and execute email-marketing campaigns including newsletters and automated journeys.
• Manage contact lists, segmentation, scheduling, testing, and reporting.

Skills

Social media

Content creation

Email marketing

Campaign management

Lead generation

Digital advertising

Analytics

Copywriting

Project management

Team collaboration

Education

Bachelor's degree in Marketing or related field

Tools

Canva

Adobe Creative Suite

HubSpot

Google Analytics

CRM software

Job description

Confidential Company in Dubai is seeking a Marketing and Social Media Specialist to strengthen brand presence, generate qualified leads and support commercial objectives.

You will manage campaigns across digital and traditional channels, create content, and coordinate with sales to define audiences and tracking. This role requires a bachelor’s degree and at least two years in marketing, with strong copywriting and analytics skills.