Marketing & Social Media Officer

Skills Hub Recruitment Solutions; Abu Dhabi; On-site; AED 60,000 - 100,000; Full time

Job summary

An established industry player is seeking a dynamic Marketing & Social Media Officer to spearhead innovative marketing campaigns and enhance brand visibility in the digital landscape. In this role, you will develop and implement effective strategies to drive website traffic, manage social media accounts, and create engaging content that resonates with audiences. You will collaborate with creative teams to produce high-quality visuals and analyze campaign performance to optimize future efforts. If you are passionate about digital marketing and eager to make a significant impact, this opportunity is perfect for you.

Qualifications

• Proven experience in marketing and social media roles.
• Solid knowledge of SEO and online marketing channels.

Responsibilities

• Develop and manage marketing campaigns to promote products and services.
• Create engaging content for social media and enhance brand awareness.

Skills

Content Management

Creative Content Development

SEO Knowledge

Analytical Skills

Multitasking Skills

Education

BSc in Marketing

Tools

Google Analytics

Google AdWords

Job description

About the job Marketing & Social Media Officer

Job Title: Marketing & Social Media Account Officer

Location: Abu dhabi

Job Type: Full-time

Responsibilities:

• Develop, implement, and manage marketing campaigns that promote the products and services of our company.
• Enhance brand awareness within the digital space.
• Drive website traffic and acquire leads.
• Measure and report on the performance of all digital marketing campaigns.
• Manage and oversee social media accounts.
• Create and curate engaging content for social media platforms.
• Collaborate with the design team to produce high-quality graphics and videos.
• Monitor SEO and user engagement and suggest content optimization.
• Stay up-to-date with the latest social media best practices and technologies.
• Communicate with industry professionals and influencers via social media to create a strong network.
• Analyze the long-term needs of the company's social media strategy and offer quarterly reports to the management and executive teams, outlining any necessary changes to the digital marketing plan.

Requirements:

• Proven work experience as a Marketing Officer, Social Media Officer, or similar role.
• Hands-on experience in content management.
• Ability to deliver creative content (text, image, and video).
• Solid knowledge of SEO, keyword research, and Google Analytics.
• Knowledge of online marketing channels.
• Familiarity with web design.
• Analytical and multitasking skills.
• BSc degree in Marketing or relevant field.

Preferred Qualifications:

• Experience with paid social media advertising.
• Certifications in Google Analytics, Google AdWords, or other relevant qualifications.