Marketing Manager - Middle East

DAMIANI Group; Dubai; On-site; AED 60,000 - 120,000; Full time

Job summary

A high-end jewelry brand in Dubai is seeking an experienced Marketing Manager to lead regional marketing communications. The role involves developing strategies, analyzing competition, and managing budgets to enhance brand visibility. Ideal candidates have at least 8 years of marketing experience, preferably in the fashion or luxury industry, and must be fluent in English. This position offers opportunities for significant impact in the regional market.

Qualifications

• Minimum of 8 years' experience in marketing and communication.
• Experience in fashion, luxury, beauty, or cosmetics industries preferred.
• Based in Dubai or willing to relocate.

Responsibilities

• Identify specific regional marketing goals and objectives.
• Recommend strategies for regional marketing plans.
• Analyze local competition and strengthen brand position.
• Implement marketing and communication guidelines from HQ.
• Rollout new store design projects.
• Tailor marketing plans to regional characteristics.
• Interact with GM to formulate regional marketing budget.
• Evaluate ROI of marketing strategies.
• Supervise regional marketing budget.
• Manage local brand-aligned events.

Skills

Organization skills

Communication skills

Problem-solving skills

Networking skills

Time-management skills

Fluency in English

Education

Degree in Business, Marketing, or Communication

Master’s Degree

Job description

Overview

DAMIANI is a symbol of Italian excellence in high-end jewelry, blending craftsmanship, creativity, and elegance. With a heritage of over 100 years, the brand continues to expand its global presence through iconic collections and exceptional customer experience.

The Marketing Manager is responsible to implement, monitor and evaluate marketing communications activities both online and offline, including advertising, promotion and public relations to support the marketing objectives and maximize the positive exposure in regional market.

Responsibilities

• Identifying specific regional marketing goals and objectives.
• Recommending strategies to implement in regional marketing plans.
• Analyzing local competition and strengthening the company’s brand position in assigned regional areas.
• Implement at local level the guidelines in Marketing & Communication proposed by HQ.
• Rollout of new store design projects according to the guidelines provided by HQ
• Understanding marketing plans and tailoring them to suit particular regions.
• Interacting with GM Middle East to formulate and supervise the regional marketing budget.
• Evaluating productivity and marketing strategies’ return on investment (ROI).
• Supervising and developing the regional marketing budget.
• Manage local events in line with the brand strategy and communication objectives

Requirements and skills

• Degree in Business, Marketing, Communication, or a related field.
• A Master’s Degree may be appreciated.
• A minimum of 8 years' experience in marketing & communication area.
• Excellent organization and communication skills.
• Problem-solving, and networking skills.
• Good time-management skills.
• English fluent.
• Previous experience in fashion & luxury industry, beauty & cosmetics, eyewear industry.
• Based in Dubai or open to relocate.